More From Elizabeth Doupnik
How to Engage Hispanic Millennials: From Shopping to Social
A new report discusses the updated spending habits and consumer attitudes of segment.
Retail Executives Deploy AI Despite Perceived Team Shortcomings
A study found that executives, not employees, frequently lack understanding on technology.
Gap Widens for Retailer Expectation and Execution of Winning Strategies
A new survey offered insight into the building disparities between retailers and successful deployment of…
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Aptos to Acquire TXT Retail PLM Solution
The combined companies will have a customer roster of over 1,000 retail brands.
Adobe Analytics Cloud Extends Capabilities to Voice-Control Assistants
As consumers begin to embrace the voice-control technology, Adobe will offer customers data-collection…
Social Media Platforms Seek User Retention With Video
Amid increasing mobile adoption, certain networks are cutting through the clutter with revamped video…
Consumers Increasingly Opt for Apps Over TV
Across generations, individuals are spending more time on apps and video content opposed to traditional…
Eyewear Subscription Service Aims to Disrupt Market, Draw Millennials
Rida Khan, chief executive officer and founder of EyeDesired, discusses building brand loyalty and shaking up…
Mutually Inclusive: The Evolved Retail Landscape
Connected consumers are reshaping the market, resulting in multiplying channels that are most successful when…
Millennial Confessional: What Makes Them Tick, Spend, Scroll
From their lips to your ears.
Lane Bryant Partners With Pandora for Mobile-First Marketing Strategy
The music-streaming service boosted the retailer's foot traffic during the crowded holiday season.
Vineyard Vines Taps First Insight for Predictive Analytics
The clothing and accessories line will deploy the solution-providers' services to expedite processes across…
Amazon Prime Day: the New Black Friday?
The 30-hour affair extends new deals and special offers almost every five minutes — but shoppers still…
Online Retailers Lead Bricks-and-Mortar in Influencer Marketing
Detangling one of the complexities in the flailing retail industry might be under marketing professionals'…
When the Hoover Dam Becomes the Runway
Experiential retail is child's play when compared to what this model cum producer is achieving for revamped…