More From Cotton Incorporated
Rockin’ the Schoolhouse: BTS Saturday Drums Up Excitement For Students, Parents
'Tis the season to be jolly - if you are a parent, that is.
Getting Personal: Retailers Mine Data to Offer Consumers Tailored Experiences
In an effort to hone in on what makes consumers buy rather than browse, retail science has gotten a…
Seeking Social Skills: Retailers Try to Get the Plugged-In In-Store
For today’s retailers, the question is no longer whether to use Facebook, but whether Facebook, Twitter…
WWD Recommends
Turning Back to the Real Thing: Lowered Cotton Prices Signal End to Substitution
Cotton prices have returned to historical averages, and that is good news for both the apparel industry and…
When Jobs Come Marching Home Again: Made In The USA Movement Gathers Steam
Off-shoring paired with the still-tenuous economy has given momentum to U.S.A.-made product, including…
Flash Dance: The Evolution of Daily Deal Sites
Out of the Great Recession came a fun twist on e-commerce: flash sale sites, which combined the art of the…
Luxury Redux: Honing the High-End Apparel Message
The Great Recession and the coinciding explosion of smart phones and tablets persuaded even high-end luxury…
Boom-ing Business: Analysts Suggest Retailers Focus on Baby Boomers
The Great Recession may have sent boomers for a loop, but smart retailers will realize this group is still a…
Retail’s Shrinking Waistline: Smaller Stores Appeal to Consumers, Industry
Real estate may be all about "location, location, location" - but when it becomes a drain on the bottom line…
A Break From Tradition: Unique Brides Say “I Do” to Cotton on Their Big Day
When it comes to marriage ceremonies, an increasing number of couples are planning unique events that express…
The “Jeaneology” of a Wardrobe Favorite: Denim’s Enduring Popularity
Denim, how do we love thee? Let us count the Google hits: 214 million+.
Fair Weather Trends: Seasonal Changes Boost Sales, But Not Optimism
Warmer weather brings out bursting flowers, chirping birds and... consumers? The last one may be a little…
A Bridge For Brick & Mortar: M-Commerce Circles Consumers Back to Retail
With nearly half of all American adults owning smartphones the mobile retailing market is only poised to…
Rising Standards: The Appeal of Enduring Apparel
A few years ago when jobs and incomes took a hit, consumers became obsessed with getting the lowest price…
New Laps of Luxury: High End Apparel Boosted by Established and Emerging Markets
The luxury apparel market is alive, well and growing worldwide.