More From Catherine Salfino
In Bridal, Here Comes the Comfort
While dreamlike styles epitomize the bridal category, many brides want a dress that will be comfortable from…
What Brands Are Doing to Improve Eco-Friendly Practices
While Earth Day encourages individuals to become more active in reducing waste and becoming more…
Why Mining All That Data Will Keep Supply Chains Running Smoothly
By now, everyone has heard about big data—those large data sets that reveal shopping patterns, style trends…
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Plus Clothing Category to See Marked Growth
While fashion shows and women's glossies are filled with hyper-thin girls, the reality is their body types…
Stores Prepare: More Payments are Going Mobile
In 2016, mobile pay is projected to see its biggest growth yet.
New Technology and Construction Lead Cotton to the Great Outdoors
Cotton is not usually the first fabric that comes to mind in the outdoors market, but new treatments and…
Millennials Do Denim; Prepare Accordingly
Like a phoenix rising from the ashes, denim is back—especially among the trend-driven Millennial set.
The Modern Elements in Vintage-Looking Activewear
While vintage activewear looks can be seen in hoodies, jogger pants and crew socks, the silhouettes are more…
How Data Can Help Big Brands Offer Mom-and-Pop Personalization
While times have changed tremendously, major chains can get a lot closer to mom-and-pop kind of personalized…
Accepting Reality: Positive or Negative, Customer Comments Can Be a Good Thing
Customers might not be real retail merchandisers, but they like to play them online. At least when it comes…
Clean Lines, Soothing Layers: What Consumers Want in Today’s Bedding
When Seinfeld’s Frank Costanza yelled, “Serenity now!” he wasn’t decorating his master bedroom with an en…
China Market Presents Strong Denim Opportunity
It might be clear around the other side of the world, but China's appreciation of that iconic American…
Learning from the Hiccups of Holiday 2015
This past holiday season, the American consumer could have been called anything from finicky to punctually…
Holiday 2015 Retail: A Longer Season, Changed by Mobile
Analysts are still predicting overall holiday sales increases in the low single digits over last year. But…
Supply Chain Increasingly Important in 24/7 Retail
When it comes to getting what they want, consumers don't really care what it takes for retailers to deliver…