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Alexandra Pastore

Editor, Strategic Content Development

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More From Alexandra Pastore

Frame Expands With Debut of Its First Footwear Collection

The collection is the brand's next step in evolving the Frame woman's everyday wardrobe.

Experts Advise on the Work Still to Be Done

Recent weeks have been a call to action for companies who have been resting on statements without action.

Klarna Reveals First Buy Now, Pay Later Loyalty Program

The Vibe program will launch in the U.S. later this month.

Skinlithe – Get the Denim Look But With the Comfort of Tights

Comfort is a constant for denim, but the lasting lifestyle changes of COVID-19, such as home working as…

As Consumers Embrace E-commerce, DTC Brands Experience Varied Results Across Categories

PipeCandy's new report details DTC trends impacted by the coronavirus pandemic.

Consumers Are Trading in Summer Vacation Plans for the Great Outdoors

Data shows Americans are looking forward to recreational activities amid the pandemic.

The Coronavirus Disruption: Navigating Change for Success

From ever-changing consumer behavior to unprecedented demand on the supply chain, COVID-19 has forced change…

The Art and Science of Digitalization Fueled by COVID-19

Brands and retailers can strategically strengthen as they adjust to a world post-coronavirus by transforming…

Calik Denim’s WashPro Technology Making Jeans Last Longer with Less Washes

The impact of the COVID-19 crisis has already seen significant change throughout the denim industry as…

Customer Data Reveals Shift in Peak Online Shopping Hours

Newly adopted behaviors have altered the need for affordable luxury fashion.

Has Crisis Changed the Gen Z Consumer?

As a new generation enters the workforce during a pandemic, behavioral research finds continued optimism.

The Power of Purpose

Unilever Prestige's Vasiliki Petrou finds success in harnessing the energy, vision, and voice of founder-led…

The Inventory Problem, Solved

Five-year-old e-commerce site ShopWorn.com offers stability during uncertain times

Recovery and Resurgence With POS Financing

PayPal discusses driving customer engagement and conversion in the new retail environment.

Adobe Showcases Project Clothes Swap in Experience Manager

The instillation comes from the company's innovative Sneaks program, which leverages the latest technology.