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Alexandra Pastore

Editor, Strategic Content Development

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More From Alexandra Pastore

EXCLUSIVE: Yellow Rose by Kendra Scott and Wrangler Team Up for Limited-edition Collection

The jewelry and apparel collaboration will benefit the National FFA Organization.

Behind the Tech: Ōura Is Keeping the Pulse on Health for Every Body

In an exclusive interview, Tom Hale speaks with WWD about Ōura's ultra-personalized, wearable health tracker…

MZ Wallace Announces Collaboration With Megan Roup’s The Sculpt Society

The founders discuss leaning into an active fan base and finding success in collaborations that highlight…

Aloha Collection Announces Global Ambassador Program, Building an International ‘Ohana

The female-founded brand looks to bolster its presence through meaningful products, give-back initiatives and…

Gen Z Women Seeking Work-life Balance Lean Into the Quiet Shopping Trend

New data from Rakuten shows quiet quitting has inspired new consumer behaviors.  

Kizik’s Bradley Johnson Discusses Enabling Discovery for Innovation Hungry Consumers

The senior director of footwear design shares insights behind the brand's successful outdoors collection and…

The Newsette Launches ‘All Access Pass’ to Distill Wellness Culture

The new Sunday newsletter kicked off this weekend with thoughts on exclusion, diet culture and whitewashing.

Rising Cost of Living Is Having a Cross-generational Impact

A recent survey from Credit Karma finds nearly a quarter of American parents of adult children are providing…

Behind the Tech: Dyson Has Hair Health Wrapped Up in Air

WWD speaks with Dyson about how the company has brought decades of innovation to hair tools, including its…

EXCLUSIVE: Alo Stacks Supplements as It Continues to ‘Move Into Wellness’

The brand's latest campaign features three new supplements and celebrity ambassadors Rosie…

Behind the Tech: HigherDose Turns the Red Light on At-home Wellness

In an exclusive interview, Katie Kaps speaks with WWD about HigherDose's growing offerings designed with…

Radical Transparency: How Everlane’s Pricing Strategy Is Built to Last

Everlane and Centric Software speak to WWD about the methods used to transform the way the brand works to be…

Behind the Tech: Dyson Looks Strait to the Solution With Hair Tools

WWD speaks with Dyson about the company's powerful disruption in the beauty space, including two…

Mindbody and ClassPass Dissect a Year of Fitness and Wellness Trends

The companies analyzed tens of thousands of reservations from 2023 to reveal top fitness and wellness habits…

Dana-co’s Zvi Ertel Shares an Intimate Look at Today’s Lingerie Market

Despite a challenging landscape with a lot of recent changes, the company sees the opportunity for growth in…