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Alexandra Pastore

Editor, Strategic Content Development

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More From Alexandra Pastore

U.S Consumers Rank AI-powered Chatbots as the Most Disruptive AI Application

New consumer behavior research from Intellias reveals evolving sentiments about AI as it continues to…

The Two Trends Researchers Say Will Influence Consumer Behavior in 2024

Global research from Bazaarvoice Inc. reveals how macroeconomic factors are influencing consumer behaviors.

Increased Cost of Living Isn’t the Only Factor Driving Change in Gen Z’s Consumer Behavior

Youth-centered company Her Campus' Genzology study breaks down the young generation's nuanced perspectives on…

Forty Ounces of Hydrated Consumer Behavior: A Close Look at the Brands Driving the Unexpected Rise of Hydration Accessories

In today's social media-obsessed world, large hydration tumblers claim their place as today's must-have…

Amex Trendex Reveals Promising 2024 Outlook for Small Businesses

The company surveyed small business financial decision-makers on growth goals and strategies.

EXCLUSIVE: Louis XIII Cognac Taps LaQuan Smith to Design First Fashion Collaboration for The Drop

The limited-edition bespoke accessories highlight modernistic luxury and glamour.

EXCLUSIVE: Rakuten Reinvigorates Its Partnership With NYFW: The Shows With More Access to Shoppers

The platform's second season of fashion week collaborations includes partnerships with Prabal Gurung, Sergio…

Could Consumers’ Splurging Habits Be Making a Rebound?

Data from 5WPR's annual consumer behavior survey dives into sentiments around saving versus splurging.

Etsy’s Gifting Survey Unwraps the American Psychology of Gift-giving

The company used its learnings to launch its Gift Mode hub to reimagine gifting that pairs AI technology with…

Survey Reveals Where Americans Believe AI Holds the Most Retail Value

Research from Intellias examines U.S. consumer awareness of the increasingly adopted technology and its place…

Consumer Survey Reveals Where Americans Believe AI Holds the Most Value in Retail

The research from Intellias examines U.S. consumer awareness of the increasingly adopted technology and its…

Capgemini’s Consumer Report Reveals Evolving Trends and Lasting Sentiments

Among the highlights of the report, the company finds the impact of generative AI and a rise in social…

What the Mob Wives Aesthetic Trend Highlights in 2024 Consumer Behavior

As new trends take hold on social media, consumers shift from minimalist to maximalist.

American Millennials Are Putting Love on a Budget This Valentine’s Day

Consumer survey data from Trustpilot shows despite pressure, many will be spending less on the holiday.

The Consumer Behaviors That Keep Retail Executives Up at Night

EY's inaugural consumer products and retail executive pulse reveals where the industry is feeling pressure…