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Pür Cosmetics Improves With Age With the Help of Social Media

The brand has reached Millennials and increased its growth rate to 20 percent annually.

NYX Announces Six Finalists for the Annual FACE Awards

Alexa Poletti, Brianna Fox, Haley Wight, Laura Sanchez, Fernanda Machado and Kristi McKee have made it to the…

Digital Beauty Start-up Memebox Reels in $65.95 Million

The company is on track to ring up $150 million in revenues over the next 12 months, a 280 percent jump from…

Beauty Brands Flock to Visual Shopping App Project September

Beauty brands are embracing the content-meets-commerce app that segues users from perusing photos to…

House of Lashes Partners With Sephora on Limited-Edition Lash Styles

The collaboration for the Sephora Collection is the social media-fueled brand's first major push into retail.

Kim Kardashian Executive Producing Beauty Blogger Reality Competition

A major cable television network has apparently picked up the new show.

Study: Social Media Talent Gains Marketing Clout

A study, "The Future of Celebrity Marketing," looks at the rise of social media talent.

YouTube’s Joey Graceffa Launches Crystal Jewelry Line

YouTubeREd Escape the Night star Joey Graceffa launches a line of crystal jewelry

Hillary Clinton and Beautycon Draw Digital Influencers to Town Hall to Encourage Youth Vote

Around 100 social media sensations will gather Tuesday afternoon at L.A.'s NeueHouse to lob questions at the…

StyleHaul’s Digital Land Grab

The multichannel platform has muscled its way into the digital landscape since its founding five years ago…

NYX Opens Second East Coast Store

The newest NYX store at Tyson's Corner brims with the latest in retail technology.

Amanda Steele Jumps from YouTube to Boohoo.com Spring 2016 Ad Campaign

Making her professional modeling debut, the MakeupbyMandy24 vlogger talks about trying new beauty and fashion…

Market Cap Pass: Google-Parent Alphabet Tops Apple

In its quarterly earnings call, Google parent Alphabet shared numbers that make it the most valuable publicly…

Guideboat Co. Secures $4.5 Million, Plans More Stores, May Partner With Wheels Up

Two years into its business, Guideboat Company has secured $4.5 million in first-round financing and founder…

Rachel Roy, Others Share Personal Insights at Fortune Summit

The designer was joined by a range of female leaders in sharing personal and professional anecdotes.