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Wrangler

Wrangler and Lee Owner Addresses Mexico Exposure

The denim company, known as Kontoor Brands, was recently spun off by VF Corp. as a separate entity.

Kontoor Brands Off to Rough Start, But Denim Maven Predicts Uptick

Stumbling out of the gate after splitting off from VF Corp., Kontoor Brands said changes are afoot for a…

Wrangler, Lee Parent Company Kontoor Brands Names Simon Fisher Managing Director, EMEA

Fisher will oversee the Lee and Wrangler business in the EMEA region.

Wrangler Brings its Brand Aesthetic to a New Line of Watches

The Wrangler Watch line is influenced by brand's Western lifestyle image, as well models with a modern…

Kontoor Brands to Open Lee and Wrangler Hometown Store

Kontoor Brands is opening a Lee + Wrangler Hometown Studio in Greensboro, N.C., home to the new company's…

For Wrangler, Foam Dyeing is an “Opportunity to Revolutionize” Denim

Wrangler is proving that heritage and innovation can coexist by introducing foam dyed denim to the market.

Wrangler’s New Denim Collection Uses 100 Percent Less Water in Dyeing

Wrangler has introduced denim apparel dyed with foam, a technique that uses 100 percent less water than…

Wrangler and Lee Parent Kontoor Stock Rises in Public Debut, Sowing Seeds for Expansion

Wrangler and Lee parent Kontoor Brands Inc. completed its separation from VF Corp. and is now an independent…

Denim Brands Break Out with Travel-Friendly Non-Denim Collections

When it comes to travel-friendly, versatile fashion, denim brands are beginning to think outside of the box.

Wrangler and Lil Nas X Drop Old Time Road Collection

Wrangler teamed with "Old Town Road" rapper Lil Nas X for a limited-edition men's and women's capsule…

How to Stay Cool in Denim This Summer

Lightweight fabrics, loose weaves and fiber blends are among the ways denim brands are helping jeans become a…

Kontoor Brands to Begin Trading on NYSE May 23 as VF Sets Stock Plan

VF Corp.'s board approved the planned separation of the company's Jeanswear organization into Kontoor Brands…

Ready to Break Out, Kontoor Brands Lays Out Its Plans for Investors

Ahead of its spin off from VF Corp. in late May, Kontoor Brands Inc., has outlined its plan for the future.

Wrangler Teams with Local Cotton Farmers on New, Sustainable Collection

To support U.S. farmers and further its commitment to sustainability, Wrangler has launched a collection of…

Cotton Apparel Sustainability Must Start With the Soil

True sustainability in cotton apparel, as one Wrangler and Lee sustainability director can attest, has to…