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Ulta Beauty

Follain’s House Brand to Enter Ulta Beauty

"They're in parts of the country that no other retailer really touches yet."

Why Celebrity Legends Can Breathe New Life Into Brands

Martin Cribbs, vice president of brand management at Beanstalk, shares insights on the power of licensing…

Following Tara Simon’s Departure, Ulta Beauty Reorganizes Leadership

Four executives, including Monica Arnaudo, have been promoted.

As Makeup Slumps, Ulta Leans Into Skin Care

Executives acknowledged an increase in discounting.

As Makeup Sales Slide, Tara Simon Exits Ulta Beauty

Over the past seven years, Simon built Ulta into a true player in prestige.

11 Stores With Notable Return Policies

The 2019 holiday shopping season is expected to yield a record-breaking number of returns, according to UPS.

Henkel Inks Deal to Purchase DevaCurl

The acquisition helps Henkel strengthen its position as a dominant self-care business.

Ulta Grows Gen Z Lineup With Launch of Petite ‘n Pretty

The Gen Z makeup brand will roll out to 388 Ulta doors this week.

Ulta Beauty’s Mary Dillon Talks Leadership

"She thinks about, 'what's the question behind the question?'"

Ulta Takes Top Spot in ‘Online and Off-line’ Social Engagement

Engagement Labs' TotalSocial ranking assessed the top beauty and personal-care brands.

WWD to Honor Armani, Piccioli, Dillon, Jones

The event, on the first night of the WWD CEO Summit, will recognize 11 trailblazers in fashion, retail and…

Ulta Beauty Predicts Continued Challenges in U.S. Makeup

"It's clear cosmetics in the overall U.S. market is challenged."

Inside Ulta Beauty’s New Strategy for Emerging Brands

Sparked at Ulta Beauty is the retailer's new platform for up-and-coming brands that are launching in…

Zoeva Plots U.S. Expansion With Ulta Beauty Debut

Zoeva is also launching its first foundation.

Ulta Salons Get the Drybar Treatment

A new blowout menu is one of the first steps in the retailer's reinvention of its services strategy.