tiktok
An Online Marketplace for ‘Many People to Sell Many Things’
The Orme marketplace, cofounded by Xcel Brands and Kconnect Bio, is a marketplace for short-form videos…
All About the ‘Mob Wife’ Style Trend That Has Taken Over TikTok
Goodbye, clean girls. Hello, mob wives.
What the Mob Wives Aesthetic Trend Highlights in 2024 Consumer Behavior
As new trends take hold on social media, consumers shift from minimalist to maximalist.
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Kim Kardashian Redefines the Concept of Luxury Office With Tanning Beds, Custom Mannequin and More at Sknn’s Headquarters
Kardashian opened the doors of her beauty brand Sknn's office on TikTok to promote her new makeup collection.
Consumers Remain Skeptical of Shopping on Social Media
A recent report by AiBuy reveals a distrust among social commerce but looks at potential growth through…
Peloton Is Bringing Its Popular Workout Content to TikTok’s 1 Billion Active Global Users
The new partnership announced Thursday, according to Peloton and TikTok, aims to "merge culture and…
TikTok Shop Boosts Seller Fees
TikTok ends charm offensive to draw in sellers with incentives by quadrupling fees.
TikTok Shop Boosts Seller Fees
TikTok ends charm offensive to draw in sellers with incentives by quadrupling fees.
Louis Vuitton Is Reviving These Y2K Fashion Staples for the New Year
The French luxury brand is bringing back the Monogram Vernis and Monogram Denim accessories popularized under…
Gamefam’s Report Reveals Who Is Winning the Metaverse Game
The report provides insights into the state of brands in gaming and the future of the metaverse.
Social Commerce Could Be Boon for Brands This Holiday
Consumers' interest in social commerce could help brands secure extra sales, data and consumer touchpoints…
Ugg Since 1974 vs Ugg: Explaining What’s ‘Real,’ What’s ‘Fake’ and How the Brand’s Origins Became TikTok’s Latest Obsession
Some creators have called out changes in quality and differences in design details over the years.
Shein Is the Most Popular Brand for Fashion Hauls on TikTok, According to Advertising Platform
Shein appears the most under the TikTok hashtag #hauls.
Shein Tops H&M and Temu at TikTok #Hauls
Illumin's research found that the average cost per item for Shein products featured in haul videos was $9.33.
American Shoppers Are Prepared to Spend During the Holidays
New research by Shopify finds that despite the ongoing economic crisis, U.S. shoppers are ready to spend.