team sports division
Ryan Lochte Keeps Sponsors for Now as Inquiry Continues
Twelve-time Olympic medalist Lochte is under fire for a late-night altercation in Rio de Janeiro, but…
Life is Good Partners With Colleges to Introduce Cobranded T-Shirts
Life is Good is on track to have 15 collegiate licensing deals this summer, and the company will add licensed…
Wheels Up Launching E-commerce, Partners With Barneys New York
Nearing its third-year anniversary, Wheels Up will give its 2,500 members more fashion options.
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Wearable Experiments Founder Links With Adobe, Euro 2016, Cannes Lions
With a new strategic partner, Wearable Experiments is in the midst of a European tour to bolster the Brooklyn…
Marika Sponsoring Yoga Day at Dodger Stadium on June 5
In honor of Yoga Day on June 5, Marika will host an on-the-field yoga class after the Dodgers play the…
WNBA Marks 20th Anniversary With New Uniform Design
The WNBA, which celebrates its 20th-anniversary season starting May 14th, unveils its redesigned uniforms to…
Fila Supports Exit of Indian Wells Tennis Tournament’s Raymond Moore After Making Sexist Remarks
Fila, a sponsor of the Indian Wells tennis tournament, is ready to welcome a new ceo, following Raymond…
Manchester United Signs Partnership With Columbia Sportswear
Manchester United and Columbia Sportswear have signed a partnership deal for a dual-branded collection.
ESPN Radio to Launch First Sports Show With Three Women Commentators
Sarah Spain, Jane McManus and Kate Fagan will host ESPN Radio's new show "The Trifecta," geared toward female…
NFL to Debut Super Bowl 50 Women’s Apparel at Style Showdown
NFL to unveil Super Bowl 50 women's apparel at Style Showdown at Artbeam.