Tag Heuer
Tag Heuer CEO Antoine Pin on Being in the Fast Lane Thanks to Formula 1 and Running
The Swiss watchmaker is receiving the WWD Honor for Watch Brand of the Year for a winning streak that…
EXCLUSIVE: Tag Heuer Launches Fifth-generation Connected Watch With New Balance Collaboration
Olympian Sydney McLaughlin-Levrone is the face of the collaboration featuring the watchmaker's new Connected…
EXCLUSIVE: Tag Heuer Named Official Timekeeper for New York Marathon
After stepping away in 2016, Tag Heuer is once again the official timekeeper of the TCA New York City…
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Tag Heuer Revs Up Glamour and Ambitions for First Turn as Monaco F1 Title Sponsor
The first "Formula 1 Tag Heuer Grand Prix de Monaco" highlighted the watch company's sharpening focus on…
Time for Glory
TAG Heuer's decades-long ties to Formula 1 continue as the first title sponsor of the Monaco Grand Prix.
Simone Ashley, Nina Dobrev, Joe Burrow, Yuki Tsunoda, Toto Wolff and More Speak About Fashion and Formula 1 During the 2025 Miami Grand Prix
Actors, sports stars and Formula 1 paddock fixtures shared exclusive insights with WWD during the Miami Grand…
EXCLUSIVE: Patrick Dempsey Named Face of Tag Heuer Eyewear
The actor and professional race driver has been an ambassador for the Swiss watchmaker since 2014.
Four Watches for the Formula 1 Fan
IWC Schaffhausen, Tag Heuer, Roger Dubuis and Richard Mille have timekeepers that will get the hearts of the…
Driven by Passion
TAG Heuer returns to Formula 1 as the official timekeeper and continues to build on its joint legacy as the…
WWD’s Nine Best Timepieces From Watches and Wonders 2025
The timepieces that stood out in this edition included new watch families from Patek Philippe, Rolex and…
Alexandra Daddario Styles a Springtime Color Palette With Her Tag Heuer Timepiece for the AMC Networks 2025 Upfront Event
The actress previously styled a Tag Heuer watch for the Formula 1 Australian Grand Prix with Tag Heuer Party…
Mastering the Moment: TAG Heuer
Antoine Pin, chief executive officer of TAG Heuer, talks to Fairchild Studio about its latest offerings at…
Tag Heuer’s New Campaign Is About a Winning Mentality
Ryan Gosling, Olympians Sydney McLaughlin-Levrone and Summer McIntosh, and golfer Tommy Fleetwood feature in…
EXCLUSIVE: Jean-Christophe Babin Named CEO of LVMH Watches
The longtime Bulgari CEO will now also oversee the grouping that includes watchmakers Hublot, Zenith and Tag…
The Top Formula 1 Drivers Making a Name for Themselves in Fashion and Beauty
A look at the top Formula 1 drivers' ties to the fashion and beauty industries.