Swimwear
Draper James Partners with Lands’ End for First Home Collection
Reese Witherspoon's brand continues to expand its reach with the classic American retailer.
EXCLUSIVE: Reese Witherspoon’s Draper James x Lands’ End Get in Bed Together
The partnership expands with sleepwear, loungewear, home goods and pet wear.
The New Victoria’s Secret
All eyes are on the lingerie company, which has set out to rebrand as an advocate for women. But will it…
EXCLUSIVE: Lingerie Brand EBY, Cofounded by Actress Sofía Vergara, Secures $6 Million Investment
The company plans to use the funds for marketing, product development and beef up its staff.
Victoria’s Secret Stock Falls Even As Revenues Rise
The lingerie business shows signs of a comeback. But Wall Street is not satisfied.
The Mighty Company Dives Into Swimwear
The Mighty Company has this month debuted swimwear with its signature optimistic, playful '90s West…
Target’s Momentum Continues Into Back-to-school Season
Growth was across all channels as shoppers return to physical stores.
The Growing Plus-size Market Faces Itty-bitty Assortments and Lack of Options
In a fashion landscape that is currently dominated by talk of diversity and inclusion, why can't companies…
Cosabella Pumps Up Inclusivity With New Underwear Sizes Across Genders
The luxury lingerie brand will soon offer technically fitted underwear, sleepwear and swimwear in select…
Theophilio Debuts Swim Collection
Theophilio debuts swimwear that'll have you ready to book a vacation.
Lycra FitSense Delivers Breakthrough Benefits in Bras
The patent-pending bra cup application can be used in intimate apparel such as bras, as well as activewear…
EXCLUSIVE: A Look Inside Victoria’s Secret’s Updated Stores
Manhattan's Fifth Avenue flagship opens to the public with plus-size mannequins, soft lighting, full-length…
Jenni Kayne and Malia Mills Are Courting Shoppers in the Hamptons
Several designers have opened outposts in the Hamptons, which is busier than usual this summer.
Frankies Bikinis Releases Debut Men’s Swimwear
Following customer requests, Frankies Bikinis is releasing its debut men's swimwear style.
Sports Illustrated Taps First Transgender Model for Swimsuit Issue Cover
Model Leyna Bloom is the annual issue's cover star alongside tennis champion Naomi Osaka and rapper Megan…