Social Media
Cool Blue Hues, Paleontologist Aesthetic, Glamoratti, Poetcore, Scent Stacking and More Are Set to Dominate 2026
Pinterest unveils its trends forecast, looking ahead into 2026.
Pantone Responds to ‘Color of the Year’ Controversy
Given the current political discourse, the company's choice of "Cloud Dancer" as its 2026 choice has been…
Is ‘the Algorithm’ Killing Beauty?
Beauty must choose purpose over pace in order to win, said The Future Laboratory's Christopher Sanderson at…
Why Black Beauty Founders Are Turning to TikTok Shop to Build Brands
As funding and retail commitments to Black-owned brands wane, a growing number of founders — veteran and…
The 10 Top-growing Beauty Brands by Online Buzz Right Now
Propelled by its inaugural fragrance, Miu Miu takes the top spot, data from Traackr shows.
At Paris Fashion Week, Everyone’s a Critic
The rise of social commentators and public watch parties has triggered debate about the impact of free speech…
Mikayla Nogueira’s POV Beauty Is Launching Makeup
After debuting a line of skin prep essentials earlier this year, the TikTok star is introducing her own take…
Which Arab Fragrances Are Selling Most on Amazon?
Viral brands like Lattafa are netting as much as $7.6 million in sales each month on Amazon as Arab…
Carrer’s Cofounders Manu Ríos and Marc Forné Reflect on Brand’s Second Anniversary, Road Ahead
The brand, founded on wardrobe essentials with a workwear flair and street credibility, was never engineered…
E.l.f. Cosmetics to Launch In-stream Shopping on Twitch
The beauty brand has teamed with Amazon Ads to test the first in-stream live shopping element on Twitch.
Unlocking Amazon’s Power for Beauty Brand Growth
Ouai's leadership team joined Front Row's Christopher Skinner to discuss Amazon's role as a "core engine of…
How Brands Can Turn Consumers Into Community
Leaders from NYX Professional Makeup, Cocokind and Noyz share their thoughts on community at the 2025 WWD…
Sephora Brands Dominate Online Skin Care Conversation, Data Shows
Eight of the top 10 skin care brands by earned media value in August are sold at Sephora, data from CreatorIQ…
Amazon, Formula 1, Target and Pinterest Are Among the Top 50 Brands of 2025
A new report by DCDX looked at the top 50 brands for 2025, measured by organic popularity and consistency…
What Are Beauty Consumers Actually Asking ChatGPT?
A new report from Spate shows the AI chatbot over-indexes in searches for specific products and beauty…