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social commerce

Cult of Individuality’s Ron Poisson on Denim, Music and Collaborations

The brand hosts album release parties and other exclusive events once or twice a month at its showroom.

ThredUp Hires Teleport’s Danielle Vermeer for Social Commerce Push

ThredUp CEO James Reinhart is betting that AI and social can help resale reinvent for a much bigger future.

Orme Aims to Be a ‘Home Base’ for Brands’ Influencer Content

The marketplace is founded by Artistic Denim Mills CEO Faisal Ahmed and Robert D'Loren, the founder, chairman…

TikTok, Captiv8 Expands Partnership With Social Commerce Integration

The collaboration enhances Captiv8's influencer marketing platform by enabling a seamless shopping…

TikTok Shop Boosts Seller Fees

TikTok ends charm offensive to draw in sellers with incentives by quadrupling fees.

Social Commerce Could Be Boon for Brands This Holiday

Consumers' interest in social commerce could help brands secure extra sales, data and consumer touchpoints…

Will Social Commerce, Luxury Sport Take Over 2024? Edited Says Yes

In Sourcing Journal's recent webinar, panelist dove deep into 2023 Black Friday/Cyber Monday spending and how…

All About TikTok’s New Live Shopping Partner

Pacsun and Revolve are among the first brands working with the viral video platform's new partner, Cymbio.

TikTok Said to Pursue Livestream Shopping With Walmart-Approved Tech

A report suggests the Chinese social media platform is looking to stake a bigger claim in the fast-growing…

Amazon Acquisition Advances Indian Social Commerce

The move gives Amazon a new platform in India, where it has been successful but heavily scrutinized by…

Social Commerce Expert Reveals Brands’ Biggest Livestreaming ‘Mistake’

Young consumers are discovering products in totally new ways, driving brands to experiment with…

Jason Derulo to Host Walmart’s First-Ever Twitter Holiday Livestream

Walmart's "Cyber Deals" on Nov. 28 will be the first livestream shopping event for Twitter's newly launched…

Viral #BamaRush Phenomenon Explains Shopify’s TikTok Deal

Brands looking to reach Gen Z must merge a social commerce component with their digital strategy, one expert…

Twitter Gives Social Shopping a Second Shot

Seven years after Twitter first explored commerce—and four years since it gave up—the social media platform…

There’s a Reason Why People Can’t Stop Talking About Livestream Shopping

ShopShops CEO Liyia Wu expects the livestream shopping platform to capture global audiences by 2023.