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Sephora

Kevyn Aucoin Beauty Re-brands With Digital Focus

The re-branding coincides with the 20th anniversary of the "Making Faces" book and the 15th anniversary of…

Jo Loves Moves Further Into U.S. Market With Sephora Launch

Jo Malone's fragrance brand will launch online with the retailer on Sept. 6, and enter 14 doors on Oct. 27.

Let’s Get Started: Fashion Firms Add Labs, Accelerators

Here's how some companies are taking elements of start-up culture to make it their own.

Start Me Up: Fashion Warms to Tech Culture, Practices

Fashion's players, from luxury conglomerates to retailers, are increasingly turning to start-up culture to…

Eyeko Poised to Launch in Continental Europe

The British indie cosmetics brand will introduce its bespoke mascara in Sephora's Paris flagship on Wednesday.

What to Watch in Beauty: Wellness Gets Better and Better

The desire for better-for-you products continues to gain momentum.

Influencer Peddler: Jen Atkin

Hairstylist to the Kardashian-Jenner clan and many others, Jen Atkin's Ouai is on its way into all Sephora…

Pat McGrath Expands Pat McGrath Labs, Unveils Core Collection

The makeup artist will introduce a permanent range.

Digital Download: Sephora Dials Into Community

The Beauty Insider Community will have a live chat feature on product pages.

Ouai Taps Stephanie Shepherd, Kristen Noel Crawley for ‘Live Life Your Ouai’

Jen Atkin tapped friends to appear in a new campaign.

Dr. Brandt’s Eye Gel: No Baggage Required

No More Baggage targets the under-eye area, a category where consumers are always on the hunt for a fast fix.

ColourPop to Enter Sephora

This is the first time the brand will be sold in-store.

Bricks-and-Mortar Consolidation Could Affect Men’s Fragrance Purchasing Habits

Scentbird research suggests brands will be challenged to find new avenues to sample their scents.

Sephora Goes Small With New Boston Location

The space will have a heavier-than-usual focus on services.

Next Up for the Drybar Menu: Charcoal

On the Rocks is perfect for women who don't wash their hair often in order to preserve blowouts.