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Rhone Turns Its Attention to Revamping Its Activewear Offer

The menswear brand started out in 2014 offering an updated alternative to workout gear for guys.

L Catterton Sells Stake in Rhone

Tim Tebow and Steve Young are among the new investors in the menswear brand.

Rhone to Launch Women’s Active and Lifestyle Collection

The menswear company will introduce a line of performance and athleisurewear for women next summer.

Rhone to Launch Women’s Active and Lifestyle Collection

The menswear company will introduce a line of women's performance and athleisurewear next summer.

Rhone Creates Kit, Race for Mental Health Awareness

The menswear brand and its nonprofit partner will donate proceeds from the sale of the kit and from three…

Field Notes: Categories Are Getting a Wellness Edit

A heightened focus on health and wellness is emerging across all markets, including apparel and footwear.

New Fabrics and Suiting Drive Modern Men’s Wear Drops

With consumer spending on the mend, Rhone moves upmarket while Indochino courts snappy dressers with new…

Rhone to Introduce Elevated Nanoprojects Collection

The elevated collection features innovative fabrics and technology.

Technical Features Modernize the New Work Wardrobe

Men's activewear and sports brands have expanded into polished silhouettes with performance features.

Rhone Taking on Men’s Mental Health Discussion

A T-shirt has been created to support the initiative whose sales proceeds will be donated to charity.

Big Sports Mean Big Money for Brands

From basketball to baseball, brands like Ralph Lauren, Louis Vuitton, Hugo Boss and Rhone chase the cachet of…

Rhone Takes on NBA’s Jimmy Butler as Partner

The Miami Heat player will be featured in the brand's summer campaign and a collection is being considered.

Rhone Forges Ahead With New Store Plans

The men's wear digital native opened a Flatiron flagship in New York City, to be followed by a Boston store…

Rhone to Open Flagship in New York’s Flatiron District

The store will join the other active brands in the neighborhood including Nike and Lululemon.

Rhone’s Everyday Essentials Transform the Modern Man’s Top Drawer

The prevailing trend of 2020 may well be basics—practical, comfortable staples that stand up to long days of…