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Reebok

Can Gigi Hadid Help Grow Reebok’s Women’s Business?

Another day, another endorsement deal for model slash It girl Gigi Hadid. Reebok announced Tuesday that…

Gigi Hadid Partners With Reebok, Champions for #PerfectNever Initiative

With 23.6 million Instagram followers, Gigi Hadid packs even more of a punch for Reebok compared to Ronda…

ITC Investigating Reebok Patent Infringement Complaint

Reebok is alleging infringement of some of the brand's patents used in athletic shoe technology.

Adidas, Nike, Reebok are Top-Performing in Consumer Engagement

Retailers lag in comprehensive marketing to shoppers.

Reebok Files Patent Infringement Complaint at ITC

The brand is seeking relief from footwear imports allegedly infringing on some of its patented footwear…

JackThreads <em>Laces Up</em> With Reebok

JackThreads is in cahoots with Reebok, unveiling the first of a three-part collaboration. The first group…

Steven Heller and Mirko Ilic Team Up for ‘Design Exposed’ Book and Exhibition

Design authorities Steven Heller and Mirko Ilic are accepting submissions for research for their new book and…

Rapper Messiah El Artista on His Sean John Ads, Music and Fashion

Messiah will appear in fall an spring ads for Sean John, a brand that he first bought clothes from as a high…

<b>Reebok</b> Launches New Campaign Starring Ronda Rousey

What does it mean to be perfect? That’s what Reebok is asking in its latest ‘Be More’ campaign ad starring…

YogaSmoga’s Leadership Positions

YogaSmoga hired three industry veterans to head its design leadership team.

Reebok Introduces J.J. Watt Signature Sneaker

The JJ1 will be introduced on July 15 and retail for $99.

Reebok’s New Campaign Honors <em>Fitness Trainers</em>

Fitness trainers are getting their day in the sun in Reebok’s new content series. The fitness-focused brand…

<b>Reebok</b> Urges More Physical Activity

Fitness apparel and sports footwear may be hotter than ever, but that doesn’t mean people are actually…

Reebok Wants You to <em>Make the Most of Your Days</em> in New Campaign

25,915 days is the average number of days humans live, a finite amount of time that Reebok is making central…

BHV Launches Fashion Sport Division

The French department store is looking to capitalize on the growing trend for women.