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Pantone Color Institute

Pantone Launches Signature, Colorful Capsule Throwback for Creatives

Pantone aims to make color standards more accessible for creatives via a limited-edition capsule fan guide on…

Pantone Responds to ‘Color of the Year’ Controversy

Given the current political discourse, the company's choice of "Cloud Dancer" as its 2026 choice has been…

Pantone’s Color Insider Gets to the Root of Trends

The team behind Pantone Color of the Year has launched a color intelligence service with trend forecasting…

Pantone’s NYFW Color Trend Report Expresses Inclusive ‘New Reality’

The color forecast for A/W 23-24 "signify our desire to communicate the joy of creativity," according to…

Pantone’s LFW Color Report a Study in Contrasts

Pantone's Leatrice Eiseman said designers are embracing the freedom to colorfully express their individuality…

Pantone’s SS22 Color Trend Report Finds Comfort and Optimism in Uncertainty

The selected colors reflect an "aspiration for balance as we move into a different landscape," Pantone said.

Pantone’s LFW F/W 21-22 Color Forecast Shrugs Off Tradition in Favor of Hope

While fall in London is characterized by shades of grey, color experts foresee a bold palette that will stand…

Pantone Predicts ‘Reinvigorating’ Color Palette for London Fashion Week

While the fashion industry is mired in uncertainty, color experts are still offering predictions about the…

Pantone Picks an Optimistic Color Palette for London Fashion Week

Pantone selects a Fall/Winter 20-21 color palette for London Fashion Week that evokes purpose and…

Pantone’s London Fashion Week Color Story Channels Luxurious, Natural Shades

In its London Fashion Week Autumn/Winter Color Trend Report, Pantone named 12 notable colors from fall and…

Pantone Color Trend Report for Fall Fashion Expects the Unexpected

The palette for autumn fashion will deliver interpretations of expected seasonal hues mixed with a dash of…

Pantone: Spring Summer 17 Color Trends Evolve From Traditional

The pace of life has changed dramatically and just as fashion has followed suit, giving a nod to…

Pantone Picks Two Shades for Color of the Year

Pantone's color experts have revealed Rose Quartz, a warm rose tone, and Serenity, a cool and tranquil blue…

Meet Marsala, Pantone’s Color of the Year for 2015

The global color authority Pantone has named Marsala, an earthy wine red, as the Color of the Year for 2015.