New Balance
Olympic Runner Sydney McLaughlin Honors New Balance With the 2020 FNAA Athletic Brand of the Year
The Olympic athlete helped introduce New Balance at this year's Shoe Oscars.
What Went Down When Close Friends Salehe Bembury and Jaden Smith Went on a Hike in California
Smith presented the FNAA Designer of the Year award to Bembury while on a hike in Los Angeles.
Salehe Bembury Is the Brightest Design Star of 2020: How He Made the Leap From Payless to Versace
After years of creating for others, the designer captivated sneaker lovers in 2020 with looks that bear his…
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Why New Balance Is the FN 2020 Athletic Brand of the Year
New Balance found its own recipe for success in 2020, featuring new design voices.
Levi’s and New Balance Reconnect for Second Collaboration
Levi's and New Balance reconnect this fall for a line of co-branded sneakers, Trucker jackets and tees.
New Balance Leans on Tech to Catch Nike and Adidas
The athleticwear brand is stepping its retail tech stack, modernizing systems from merchandise planning to…
Exclusive: Concepts’ Tarek Hassan Gets Real About Retail Expansion, His Humble Beginnings & Catering to the Female Consumer
The veteran retailer makes his biggest statement yet with the opening of a new Boston flagship today.
Did Barack Obama Start the Dad Shoe Trend?
When it comes to fashion, the former president's personal style has become something of a long running joke.
Jaden Smith, New Balance Create Vegan Sneaker Brimming With ‘Fearless Independence’
New Balance tapped Hollywood scion Jaden Smith to create a vegan-friendly sneaker that incorporates…
Athletic Brands Hoka One One, On and New Balance Emerge as Top Performers for Comfort Retailers
Core comfort customers are opting to head outdoors in pure performance looks.
Why New Balance, Chaco + More USA Shoe Companies Have Halted Production to Make Masks
U.S. footwear companies are turning over shoe production to make protective masks for health-care workers on…
Levi’s and New Balance Drop a Sneaker Made with White Oak Deadstock Denim
Levi's and New Balance have teamed up to create a sneaker made with denim from the now shuttered White Oak…
New Balance Wants a Bigger Stake in the Basketball World
New Balance will access "a fandom and culture that transcends sport and is significantly larger than the game…
Superfeet Licenses New Balance Brand for High-Tech Custom Insoles
Superfeet will offer New Balance-branded insoles in Asia and North America.
New Balance Takes a Page Out of Gap’s Playbook to Empower Women Workers
New Balance said it adopted P.A.C.E. to empower the women who make up 80 percent of its supply chain…