loyalty programs
Brands Indicate Focus on Loyalty Programs and TikTok Shop, But Where’s the Disconnect?
Brand leaders discussed the ways they work to engage younger shoppers, but their differing approaches beg…
Denim Brands Bank on Customer Loyalty Programs
From birthday giveaways to exclusive products, the denim industry is using loyalty programs as brand-building…
Amazon Prime Helped Drive $323 Billion of Investment in Customer Loyalty
A new study breaks down the rash of spending on loyalty programs over the past year, citing Amazon Prime as a…
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Why Retailers Should Act Now on This One Application for Blockchain
Blockchain might not work for every aspect of retail, but experts think it could transform this one area of…
There are Four Consumer Loyalty Personas—Here’s What You Need to Know
As it turns out, retailers and consumers harbor widely differing attitudes about loyalty, and customers adopt…
Macy’s, American Eagle, DSW Incentivize Shoppers With New Loyalty Programs
Through revamped loyalty programs retailers like Macy's, American Eagle Outfitters and DSW are hoping to…
Macy’s Bulks Up Its Omnichannel Strategy
Taking cues from the likes of Net-a-Porter, Apple and Target, Macy's Inc. on Monday announced the latest…
Rewarding Loyalty Remains a Benefit for Retail
In the competitive world of retail, the grand prize is a loyal customer. But with today’s expansive apparel…
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