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lingerie

Underwire Bra Sales Surge as Pretty and Political Trends Converge

Sales of sexier styles are up across all ages, while also playing into the post-Roe v. Wade political moment.

The Men’s Lingerie Market

Will lacey thongs and garter belts for men continue to gain traction?

Rihanna’s Savage x Fenty Adds Loungewear to the Assortment

The innerwear brand continues to grow across channels and its product assortment.

Victoria’s Secret Benefiting From Viral TikTok Song, Hulu Docuseries

Some investors continue to bet on the stock, despite industry-wide apparel declines.

Victoria’s Secret Pressured By Inflation; Cuts Forecast

The lingerie giant ended the quarter with more than $1.08 billion in excess inventory.

EXCLUSIVE: Darren Barnet Talks Victoria’s Secret, Men’s Lingerie and the Future

Victoria's Secret Pink launches fall campaign and reveals annual Pink With Purpose winners.

EXCLUSIVE: Hanky Panky Opens First Brick-and-mortar Store

The lingerie brand is opening a 600-square-foot shop in New York.

Direct-to-consumer Underwear Brand Parade Valued at $200 Million

Parade is just one of several innerwear brands raising hundreds of millions of dollars, hoping to take share…

Fleur du Mal Debuts ‘Le Peep Show’ Rotating In-store Art Gallery

The "Le Peep Show," exhibition will feature works of rotating artists, kicking off with a photo series by…

Curve Trade Show Heads to Montreal

The lingerie and swimwear show's first stop in Canada coincides with Montreal Fashion Week.

The Femmy Awards Return to New York

Rihanna's Savage x Fenty, Parade, Bombas and Komar were among those honored.

Delta Galil Acquires Apparel Brand Organic Basics for Undisclosed Amount

The deal allows Delta Galil to play off the brand's digital expertise as well as its sustainable ethos.

Victoria’s Secret Beauty Drops New Fine Fragrance — Its First in Five Years

The launch is the latest move in Victoria's Secret & Co.'s transformation efforts.

LoveShackFancy Releases Its Own Lingerie Collection

The eco-friendly collection launches online and in stores today.

Victoria’s Secret Resets, Lays Off 5 Percent of Home Office

The streamlining creates one organization for the company's Victoria's Secret, Pink and Beauty businesses.