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Levi’s

Levi’s, New Balance Link Again for Denim Sneaker

Levi's and New Balance are again joining forces on a limited-edition 990v3 shoe that appeals to sneaker and…

Levi’s Doubles Down on Upcycled Denim with Naomi Osaka

Levi's is partnering with 23-year-old tennis superstar Naomi Osaka to launch a collection made of vintage and…

Levi’s Made & Crafted Serves Premium Denim Looks for Fall

Levi's Made & Crafted collection for Fall/Winter 2021 centers on bold, sustainably made denim fashion pieces…

Levi’s and New Balance Stitch Together Upcycled Denim Collection

Levi's and New Balance teamed on a three-piece footwear and apparel collection centered on vintage denim and…

Levi’s Goes Avant-Garde on Amazon’s ‘Making the Cut’

The denim giant masterminded episode five's challenge, sparking a winning design using hemp, cotton and…

More People Are Searching Online for Jeans Than Loungewear, Trendalytics Says

A new Trendalytics report documents denim's resurgence, with 2 million people now searching for jeans on a…

Levi’s Jams with Grateful Dead for a Psychedelic Collection

The Levi's x Grateful Dead collection celebrates the legacy of the band's Skull & Roses album with tie-dye…

Back on Solid Ground? Recapping Denim’s Hopeful Rebound

TikTok sensations, collaborations and sustainability collections have flung jeans back onto fashion's radar…

Levi’s Taps BMX, Skateboarding Pros for ‘More Than Medals’ Campaign

Levi's "More Than Medals" campaign features BMX and skateboarding professional athletes Hannah Roberts and…

Levi’s New Pakistan Store is Run Entirely by Women

Heritage denim brand Levi's opened its first owned-and-operated store in the Pakistani city of Lahore that's…

Pride Month Fashion Falls Short Without Authenticity and Allyship

Pride is becoming an important month on the calendar for apparel brands that want to express their inclusive…

10 Editor-Approved Ways to Celebrate Pride Through Fashion

Fashion brands showed their support for the LGBTQ+ community this Pride month by offering collections that…

Brands Celebrate Pride with Artist Collections and Donations

Brands launch collections and make donations for Pride, tapping artists that identify as LGBTQ+ to design…

Does Denim Have a Future at Big-Box Retailers?

Experts explore the future of denim brands at big-box retailers such as Target, Walmart and Amazon in the…

US BMX Freestyle National Team Will Make Olympic Debut in Levi’s

Levi's and Champion worked with USA Cycling to become the official apparel provider for the BMX Freestyle…