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Levi’s
Levi’s Expands Tech Pant Program for Fall
Levi's expands its tech pant program this fall.
Levi’s Is Giving Away a Lifetime Supply of Jeans
How many jeans does a person need in a lifetime? A new sweepstakes from Levi's will answer the question.
Iconic Moments in Olympic Fashion
The Olympics serve as the pinnacle of athletic competition, but some athletes approach the games with more…
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Why Junya Watanabe Went All in for Denim
The Japanese designer's suave spring 2025 men's collection used 50 types of denim fabrics, and intricate…
Hot Stuff: How Denim Brands Make Jeans Cool for the Summer
The denim industry is prepared for another summer of record-breaking temperatures.
Levi’s Leans on More Outsourced Distribution to Accelerate DTC Push
A hybrid strategy helps Levi's "reduce our fulfillment costs per unit compared to running the facilities…
Levi’s Unveils Collection with McLaren Racing
The worlds of fashion and motor racing continue to cross over.
Levi’s Opens Its Largest Store in India
The store is located in a mall that attracts approximately 1 million visitors each month.
How Amazon Is Educating Consumers About the Cotton Levi’s Uses
Consumers can look for the leaf icon to identify sustainability products.
Levi’s Teams with Starter for MLB, NBA and NFL Gear
Levi's and Starter are team players.
Denim Riding Current of Western Fashion Wave
The Western fashion cycle has more runway for growth ahead, creating interest in a wide variety of denim…
Levi’s Donates $100K to LGBTQIA+ Organization
The brand's Pride collection nods to '70s rodeo culture.
Levi’s Eureka Lab Makes Giant 501 Jeans
The brand unveiled five pairs of Giant 501 Jeans across the U.S. on Monday.
Levi’s Vintage Clothing Reproduces Its Oldest Archival Jean
The 9Rivet is a reproduction of the oldest pair of jeans in Levi's archive.
Lulus Gets Serious About Denim With Levi’s Partnership
The retailer has entered into an extended partnership with the denim giant.