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greenwashing

How Greenwashing Scrutiny Is Changing the Way Brands Communicate

H&M Group has been raked over the coals for potentially misleading green claims. An upcoming EU regulation…

Why H&M, Asos and Zalando Should Be Worried About ‘Radical’ Green Claims ‘Crackdown’

A leaked draft of the EU's green claims directive will dramatically change the way brands communicate about…

Dow Addresses Singapore Shoe-Recycling Scheme

A Reuters investigation found that shoes meant to be recycled in Singapore through a Dow program ended up for…

H&M Tussles with Norway Over Unsold Clothing

Authorities have been trying to find out how much surplus inventory H&M produces in Norway.

Amazon Accused of ‘Greenwashing on a Grotesque Scale’

Its better-for-the-planet Amazon Aware products are drowning in single-use plastic, one report notes.

Trademark Infringement, Greenwashing Kept the Courts Busy in 2022

Fast-fashion giant Shein was targeted repeatedly for IP theft, while H&M was taken to task for its…

What FTC’s Green Guides Review Means for Fashion

With "greenwashing" among the newest Webster's dictionary entrants, legal experts suggest lawsuits over murky…

H&M Responds to Dual Greenwashing Lawsuits

"No reasonable customer would be misled by H&M's website when the link to the underlying data was readily and…

Inside REI’s $5 Million PFAS Lawsuit

"The federal government has abdicated leadership so we need the markets to intervene," the NRDC's Sujatha…

Where Does Higg MSI Go From Here?

Recent controversies around the tool have been a "wake-up call" about setting realistic expectations, experts…

H&M Hit With Second Greenwashing Lawsuit

A second class action suit comes after H&M's "Conscious Choice" collection says consumers were influenced to…

After Higg Came Under Fire for Greenwashing, Now This One’s in the Hot Seat, Too

Two different coalitions have written to the European Commission this month expressing their concern over an…

Why Investors Should Put Fashion’s ‘Zombie’ Data Six Feet Under

False and unverifiable data doesn't just leave brands open to greenwashing accusations. It can also pose a…

20-Year-Old GOTS Flexes its Fashion Mojo

The Global Organic Textile Standard, born is 2002, is working on Version 7.0 of its guidelines and rolling…

Higg How-To Hopes to Get Rid of Greenwashing

A new document offers advice for how the Sustainable Apparel Coalition can avoid running afoul of…