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greenwashing

Canada Releases Provisional Anti-Greenwashing Guidelines

The new rules are part of the country's efforts to battle environmental marketing practices that could…

Collective Fashion Justice Accuses Leather Industry of ‘Fabricating the Truth’ About Environmental Impact

The leather industry has been obfuscating the gravity of its environmental impacts, according to a new study…

Does the US Need an Eco-Impact Label for Clothing?

A bipartisan bill that was introduced over the summer wants to help consumers make more informed choices…

Italy Launches Greenwashing Probe Into Shein

The investigation will look into whether the e-tail giant's website is making claims that could be misleading…

UK Watchdog Cautions 17 ‘Well-Known’ Fashion Brands About Greenwashing

The move dovetails with the publication of a "green claims in fashion" guide to help brands adhere to the…

Non-Profit Wants France to Investigate Lululemon for Greenwashing

Stand.earth filed a claim with France's competition watchdog, alleging that Lululemon is engaging in…

New Class Action Alleges Lululemon’s ‘Greenwashing’ Habit ‘Exploits’ Consumers

A Florida plaintiff alleges that Lululemon's Be Planet campaign has been misleading consumers about…

Canada’s New Greenwashing Law Stands to Impact US Brands

The U.S.' neighbor to the North has updated its Competition Act to outlaw deceptive environmental claims in…

EU Council’s Anti-Greenwashing Bid Poses ‘Risk of Injustice,’ Farmers Say

Hundreds of farmers and farmer organizations say the Product Environmental Footprint favors fossil…

Canadian Regulators Open ‘Greenwashing’ Inquiry Into Lululemon

The probe follows a complaint by Stand.earth alleging that the yogawear maker is misleading consumers about…

Judge Dismisses Class Action Accusing Nike of Greenwashing

A Missouri judge granted Nike's motion to dismiss a greenwashing case against it, noting the plaintiff had…

‘A Mixed Bag’: Why Consumer Demand for Sustainability is Stagnant

Experts at textile sortation software firm Sortile and textile recycling mill Cyclo Recycled Fibers share…

Asos, Boohoo Pledge to Stop Greenwashing Following CMA Investigation

The fast fashion brands on Wednesday signed agreements to stick to "accurate and clear" claims surrounding…

Zalando to Drop ‘Misleading’ Environmental Claims

This includes the use of the term "sustainable" to describe its products…

Lululemon Slapped With Greenwashing Complaint

Environmental nonprofit Stand.earth is accusing the athleisure giant of "making the problem worse" while…