Formula 1
Alexandra Daddario Goes Sheer in Shimmering Black Maxidress for the Formula 1 Australian Grand Prix With Tag Heuer Party in Melbourne
Tag Heuer returns as the official timekeeper of Formula 1.
Red Bull Academy Programme and Rokt Are Fueling Alisha Palmowski’s Formula 1 Dreams
The new Red Bull Racing Pepe Jeans Academy Programme driver in F1 Academy chatted with WWD about women in…
Puma and Formula 1 Launch 75th Anniversary Collection Celebrating Racing Heritage
The special collection celebrating the milestone features apparel and sneaker models with motorsports details.
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Puma and Formula 1 Launch 75th Anniversary Collection Celebrating Racing Heritage
The special collection celebrating the milestone features apparel and sneaker models with motorsports details.
Formula 1 Racer Carlos Sainz, and His Father, Star in Hackett’s Spring Campaign
The father and son motor racers, both of whom are called Carlos Sainz, have been photographed on the grounds…
Charles Leclerc Named Chivas Regal’s New Global Brand Ambassador
The Monégasque Ferrari driver and the Scotch whisky company are hosting an exclusive piano bar pop-up at the…
American Express Selects Nicole Havrda as 2025 F1 Academy Driver
The 19-year-old Canadian driver will wear the company's signature blue and silver colorways and its Shop…
EXCLUSIVE: Formula 1 Driver Pierre Gasly Fronts Gentleman Givenchy Franchise
The athlete is appearing in a campaign for Gentleman Society Eau de Parfum Ambrée.
Reiss and McLaren Unveil Second Formula 1 Collection
Formula 1 drivers Lando Norris and Oscar Piastri return to model this year's collection.
Formula E Looks to Celebrities to Boost Its Visibility
Brooklyn Peltz Beckham, Vinnie Hacker and Sergio Agüero are set to be immersed in the world of Formula E to…
Moët & Chandon Returns to Spray the Formula 1 Podium
The French Champagne announces its triumphant return to the Formula 1 podium, with deep-rooted historical…
Zhou Guanyu’s Emblematic Rise on the Formula 1 Fashion Scene
In an exclusive interview with WWD, the first and only Chinese Formula 1 driver chats about his sense of…
Formula 1’s Top Fashion Sponsorships for 2024
Data insights from Trendalytics look at the top-performing Formula 1 fashion partnerships for 2024 on social…
Ferrari Inks Multiyear Formula 1 Deal With Chivas Regal Scotch Company
The heritage Scotch company has been named an official team partner of the Formula 1 team.
American Express Deepens Ties With Formula 1, Announces Multiyear Global Payments Partnership
The multiyear sponsorship expands upon last year's Americas region deal, making the company the official…