consumer behavior
COVID-19 Will Push Consumers to Local, Sustainable Products
Forty percent of consumers believe the way they shop will fundamentally change as a result of the outbreak…
Mango Reopens 20 Stores, and All of Fashion Retail Will Be Watching
The fashion chain has Dutch and Austrian stores back in action, sparking questions of how to bring brick and…
Vermont Tells Big-Box Stores to Stop Selling Non-Essentials—Will Other States Follow?
Big boxes should offer online ordering, delivery and curbside pickup whenever possible, ACCD secretary…
Brands Must Adapt to New Values Set by the Coronavirus Consumer
COVID-19 is leading consumers to opt for products and services that support their new normal, Fashion Snoops…
NRF: Almost All Shoppers Value Convenience More Than They Did Five Years Ago
Retailers must continue to innovate when it comes to providing convenience to their consumers, a new NRF…
Why Purpose-Driven Brands Will Thrive in 2020
Cost and convenience have been surpassed by brand purpose, and consumers are willing to pay more for brands…
Deloitte: Frictionless Shopping Will be the Only Way Forward for Retail in 2020
Physical stores remain retail's future, whether as a means of convenience for consumers, or for improving a…
Survey: Consumers Would Switch to Brands That Text Back
The popularity of text-only communication extends past the social world and into the field of…
Shoppers Expect ‘Same Caliber of Service’ Across Channels—But Retailers Aren’t Delivering, Oracle Says
Oracle Retail's consumer survey shows that retailers may be left in the dark about what shoppers actually…
In Retail, Why ‘Agility Is More Important Than Getting it Right’
Retailers need to be more nimble. Adopting a test-and-learn mindset can help them discover what consumers…
Consumers Want to Know More About Their Clothing, But Not Too Much
Consumers want to know more about their clothing but reject transparency that overwhelms them, a new study…
Just Who, Exactly, is the ‘Sustainable Shopper’?
Conscious consumerism is no longer the sole purview of tree-hugging hippies or acolytes of Gwyneth Paltrow.
Deloitte: Everything You Know About Consumers is Wrong
According to Deloitte, the most commonly held beliefs about today's consumer have missed the mark, starting…
Study: Denim Brands and Consumers Favor Quality Over Low Price
A trio of surveys reveal that denim brands, retailers and consumers are in search of many of the same…
3 Emerging Sustainable Denim Consumers Brands Need to Know
Denim experts Sue Barrett and Sinem Celik share at Bluezone how three consumer groups are putting…