bras
Rihanna Celebrates Pride With New Lingerie
The collection includes rainbow-embroidered bras, garter belts, boxer shorts, knee-high stockings…
American Eagle, Aerie Riding Billion-Dollar Wave
The retailer had more than $1 billion in revenues for the quarter, with sales at Aerie nearly doubling in the…
Victoria’s Secret Prepares for Single Life
Sales and market share continue to grow as the innerwear brand — which includes the Lingerie, Beauty and Pink…
Victoria’s Secret on the Rebound
Parent company L Brands improved on top and bottom lines during the most recent quarter as the retailer…
Marysia Swim Is Getting Sporty
The luxury swimwear label is launching a sustainable activewear collection called Marysia Sport Clean.
Wacoal Swaps ‘Antiquated Practices’ for ‘Foolproof Sizing Tool’
Wacoal launched MyBraFit, an AI-powered app developed to generate a shopper's bra size in minutes without the…
EXCLUSIVE: Former ‘America’s Next Top Model’ Judge Nigel Barker Leads ThirdLove’s Model Search
Lingerie shoppers can upload a photo of themselves to social media for a chance to represent the brand.
PSK Collective Heading to Kohls.com
The performance and athleisure pieces, such as sports bras, leggings and other loungewear, are meant to be…
Natori to Expand in Europe With Wholesale Operations
Lingerie and other innerwear is making its way to select retailers in Europe and the U.K. for spring 2022.
The ‘Lingerie Revolution’ as Seen by European Indie Underwear Brands
Niche lingerie brands are setting in motion a revolution of the sector capitalizing on their ethos of…
Intimissimi Launches Activewear
The capsule collection is available online at intimissimi.com and in Intimissimi stores worldwide.
EXCLUSIVE: Playboy and Yandy Team Up to Grow
The men's lifestyle brand and lingerie firm are releasing a spring collaboration as both brands try to reach…
Innerwear Brand Tommy John Taps Nike Execs
Beth Brown has been hired as VP of sales, while Melissa Ohm will soon begin as chief product officer at Tommy…
EXCLUSIVE: Swimwear Brand Solid & Striped Expands Into Activewear
After a successful, limited-edition activewear collab with Bandier last year, Solid & Striped is launching…
La Perla’s Blast From the Past
The luxury lingerie brand introduces '80s Archival Revival collection as it continues to grow across…