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Back to School

Target Offers Back-to-School Denim With Maddie Ziegler

Target released a new denim collection for back-to-school with a commercial featuring Maddie Ziegler of the…

Families to Cut Back on Back-to-School Spending This Year

School-age kids won't be raking in quite as many crop tops, joggers or iGear this year—and retailers won't be…

Imports Climb With Back-to-School Season

As retailers stock up for the back-to-school season, imports at the nation’s major retail container ports is…

Imports Pick Up Ahead of Back-to-School Season

This time last year, the labor contract for West Coast dockworkers had just expired, leading to substantial…

Athletic Styles Lead Back-to-School Footwear Sales

Expect to hear the sound of new sneakers squeaking down school hallways, as athletic footwear is driving…

BTS Study Shows Cost Conscious Students Willing to Splurge on Fashion

Fluent, a marketing agency dedicated to translating brands to college-age Millennial consumers, conducted its…

Children’s Footwear Tops Canadian Back-to-School Shopping Lists

Kids in Canada will start the school year off on the right—and stylish—foot during the upcoming…

Early BTS Returns Bode Well For Holiday ’14

Based on early back-to-school (BTS) traffic, consumer spending is expected to enjoy a healthy increase this…

Parents Expect to Spend More on Back-to-School, Survey Says

Parents plan to increase spending on back-to-school items this year, according to management consulting firm…

Walmart to Cut Back-to-School Prices

Walmart got a running start on the 2014 back-to-school shopping season by announcing it would slash prices on…

September Retail Sales Gloomy; A Bad Sign for Holiday Shopping Season

An ailing retail industry had looked forward to the back-to-school shopping season for a much needed boost in…

Macy’s 2nd Quarter Performance “Softer than Anticipated”

Now in the thick of the all important back-to-school shopping season, Macy’s is falling short of…

For Big Retailers, Back-to-School Success or Back-to-the Drawing Board

The back-to school shopping season is now at full-throttle and as crucial as ever to retail revenues…

JCPenney, Product, Ads, Promotions, Changes in Full Effect, Getting Ready for a Strong B-T-S

Interim CEO Mike Ullman is rolling out coupons, commercials, and discounts to try and....

RetailMeNot: Back To School Shopping’s Newest Trend

RetailMeNot.com, the largest online coupon site in the United States, recently reported that the website’s…