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Ath-leisure

EXCLUSIVE: Activewear Brand Varley Secures a $5 Million Investment

The women's ath-leisure apparel brand plans to use the investment to expand its product categories, hire…

The Return of the Fashion Bra

Fashion and comfort collide as streetwear influences lingerie.

Underwear Company Tommy John Moves Into Apparel

The new Go Anywhere collection, includes a full line of men's and women's apparel basics.

Nike Continues to Outperform

The company's performance last quarter included growth on both top and bottom lines, across all categories…

Jockey International Introduces Victoria Arlen Design Collaboration

The celebrity-design collaboration — Jockey's first — is an attempt to reach Gen Z shoppers.

Fierce + Regal Polishes Up ‘Ath-luxury’ With New Strategy and Investment

Using high-end performance-oriented fabrics, Fierce + Regal is made and assembled in Boston and New York.

The Sweat Life Continues for Lululemon

As sales and profits continue to rise, the ath-leisure brand has plans to release new products.

L’eggs Celebrates 50 Years Supporting Women

The pantyhose brand continues to evolve with fashion.

The Retail Puzzle

The death of brick-and-mortar is definitely trending. But is it true?

Cole Haan Is Planning to Go Public

The date is still unclear, but if the shoe company does make the move, it will join a growing list of…

Foot Locker Q2 Earnings Show Dip in Apparel Sales

The retailer is aiming for a boost with back-to-school offerings.

Sports Bras Are Taking Over Women’s Lingerie Collections

Casual fashions, a desire for comfort and ath-leisure styles are all contributing to the trend.

Digital Lingerie Brand Lively Opens Austin Store

The physical space allows shoppers to try before they buy.

EXCLUSIVE: Jessica Simpson Creates Activewear Collection

The new collection is an updated take on the 2015 Jessica Simpson The Warm Up collection.

Under Armour’s Challenges in North America Continue

The ath-leisure company improved on both top and bottom lines last quarter. But shares sank after missing…