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Advertising
In Fashion Push, Amazon Puts Ad Dollars Toward TV
Amazon appeals to the masses and outspends competitors with video ads that purport to promote its more high…
Lauren Hutton Appears in Bottega Veneta Spring Ads
Photographer and contemporary artist Todd Hido shot the American actress inside New York's "Modulightor…
As Print Ads Decline, Wal-Mart and Amazon Boost TV, Digital Spending
Amazon increased its spending on digital ads this holiday by 224 percent, according to MediaRadar.
Roberto Cavalli Taps Emerging Photographers for Spring Ads
Luca and Alessandro Morelli shot Stella Maxwell and Jordan Barrett among the desert's dunes.
Retailers Tilt Ad Dollars to Digital as Newspapers Fail to Deliver
As newspaper circulation dwindles, retailers look to digital to spend ad budgets.
Gucci Pays Tribute to Rome’s Eclecticism in New Ads
Shot by Glen Luchford, the campaign lines a series of eccentric and surreal portraits set in the streets of…
Bruce Weber Shoots Versace Spring Ads
Bruce Weber lensed Edie Campbell, Anna Ewers, as well as actor Mitchell Slaggert and musician Jake Lahrman…
Kohl’s, Old Navy Tops in ABX Ad Effectiveness Ranking for November
The top retailers who are tracked ran 574 news ads during the month.
Fergie to Appear in Philipp Plein Spring 2017 Ads
The advertising campaign, debuting in international magazines in January, was shot by Steven Klein.
Alberta Ferretti Taps Steven Meisel for Spring Ad Campaign
The five independent images feature top models Carolyn Murphy, Irina Shayk and Raquel Zimmermann, among…
WearAway to Offer Users Select Access to Designer Archives Starting With Nicole Miller
In the next 12 months, WearAway expects designer archive rentals to account for 60 percent of the total…
Making Sense of Social Video Advertising
On YouTube, fashion and beauty video advertising is an underserved market, according to Pixability vice…
Uniqlo Recruits Mona Kim Projects to Create Holiday Windows in New York
Kim will be designing the retailer's holiday installations in New York for the second time since 2013.
BuzzFeed’s Tasty Links With Fossil in First Fashion Deal
Fossil is looking to new advertising partners in order to attract a younger audience as it re-brands itself.
Facebook Revenues Jump 56%
The social media giant continued to gain ground in the third quarter, catering to 1.8 billion users.