Good American is stepping into spring with Victoria Monét.
On Thursday, the Los Angeles-based premium denim brand—co-founded by Khloé Kardashian and Emma Grede—unveiled its Spring 2024 campaign starring the 7x Grammy-award nominated artist.
The campaign spotlights feminine power and strength, integrating the “On My Momma” singer’s “distinct styling perspective,” while emphasizing Good American’s commitment to providing fashion-forward choices for all body types. The images spark a sense of star power, confidence and strength, according to the B Corp-certified brand.
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Notable pieces in the spring collection include a crystal-studded denim slouchy boot, an oversized faux leather jacket and pants, an oversized denim jumpsuit and a beige cropped trench coat. Rounding out the collection include jeans in a variety of styles, including skinny, slim, wide-leg and more.
The collection retails for $39-$349 with sizes ranging from 00-32 for jeans and XS-5XL for tops, dresses and jackets. It’s available now on Good American’s website.
“We couldn’t be more proud to feature Victoria Monét as the face of our Spring ‘24 campaign,” said Emma Grede, co-founder and CEO of Good American. “We have always prioritized uplifting and supporting women achieving extraordinary things and Victoria’s incredible talent deserves all the accolades. She epitomizes the strength and resilience that our brand proudly represents, so we couldn’t wait to give her the spotlight she undeniably deserves.”
Good American’s latest collection dropped just weeks after the brand concluded its search for its next #GoodSquad models in Los Angeles.
Finalists are expected to be chosen in early 2024. The chosen few will win a trip to Los Angeles to shoot Good American’s spring campaign, receive mentorship sessions with industry agents and have the opportunity to be signed with top modeling agency IMG Models.
