Tech Tactics is Sourcing Journal’s series with brands and technology companies to discuss their latest innovations.
TrueCommerce is expanding its partner ecosystem.
Last month, the global provider of supply chain and trading partner connectivity, integration and omnichannel solutions announced the latest updates to its TrueCommerce xChange channel program.
The program, launched in 2023, is designed to produce partnerships that drive value through electronic data interchange (EDI) solutions and e-invoicing solutions, enabling partners’ customers to “transmit data seamlessly to their trading ERP providers via TrueCommerce’s network which interconnects with more than 1 million companies globally,” according to the company.
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“Working with TrueCommerce enables us to provide EDI solutions that meet our customers’ needs today and offer a platform for future growth,” said Deb Marotta, vice president of solution principal at Hitachi Solutions, a TrueCommerce xChange partner. “By operating under a fully integrated system where every purchase order and shipping update is immediately and accurately communicated, we’ve reduced errors and streamlined our business practices. TrueCommerce collaborates with us to align their solutions with our customers’ project schedules, and we look forward to continuing to support our customers in driving greater supply chain visibility as part of the TrueCommerce xChange partner ecosystem.”
By upgrading the platform, TrueCommerce is enhancing its engagement with partners by prioritizing events and collaboration. This includes expanding its presence at partner-led events (events hosted by TrueCommerce’s partners) and joint sales initiatives to strengthen relationships and “drive mutual success.”
“With our team now fully staffed, we are committed to investing even more time and resources into our channel partners. This means expanding our educational programs—both on our solutions and key industry topics—while also increasing collaboration on partner-led employee and customer events,” said Jacques Vigneault, senior vice president of global channels at TrueCommerce. “Our focus is on strengthening these relationships to create a seamless, mutually beneficial partnership that ultimately delivers the best possible experience for customers.”
Here, Vigneault discusses how the company’s latest initiatives are enhancing partner engagement while delivering seamless solutions for customers.
SOURCING JOURNAL: What is the process for partners joining TrueCommerce xChange, and how long does it typically take for customers to integrate the solution with existing enterprise resource planning (ERP) systems?
Jacques Vigneault: TrueCommerce xChange follows a structured, partner-first approach for partner onboarding and support, designed to minimize disruption and accelerate value. The process typically starts with onboarding and training. New partners—including Alta Vista Technology and Hitachi Solutions, to name a few—receive access to our partner portal and training on our EDI and e-invoicing solutions.
Partners then gain dedicated sales enablement and marketing resources to help promote TrueCommerce solutions effectively.
After, the partners refer TrueCommerce integrated EDI solutions to their customers to help them automate processes and achieve visibility into their supply chain. TrueCommerce then begins implementation with the customer.
Overall, the integration timeline varies for all customers, depending on the complexity of their systems, the functionality required, testing and acceptance criteria. However, many customers achieve full deployment within a few weeks to a few months.
What differentiates the three partner levels (Elite, TrueBlue and Reseller) within the TrueCommerce xChange program, and how does each level help partners maximize their success?
J.V.: Each level of TrueCommerce xChange is designed to provide partners with the right support, resources and collaboration based on their engagement and expertise. The Elite level is ideal for growing partners seeking foundational support, offering dedicated sales resources, access to the partner portal, training and marketing materials.
The TrueBlue level builds on this with deeper engagement, including pre-sales and integration resources, as well as an exclusive TrueCommerce demo environment and licensing tool. At this level, partners have the flexibility to become more self-sufficient if they choose. It gives partners the autonomy to share TrueCommerce solutions with more companies to help them achieve greater visibility and more automated supply chain processes.
The Reseller level is reserved for top-performing partners with a strong and repeated track record of delivering value through TrueCommerce solutions, providing the highest level of co-marketing support and sales collaboration.
By structuring our program into these tiers, we ensure that every partner—whether just starting or already a leader in their space—has the tools and expertise needed to maximize success.
Collaboration is at the core of everything we do, and by strengthening our channel partnerships and continuously expanding our resources, we’re not just helping our partners grow—we’re transforming supply chain connectivity together.
How does TrueCommerce xChange ensure that partners receive the support and resources needed to successfully grow revenue and serve their customers better?
J.V.: Our mission is to empower partners with the tools, knowledge and collaboration necessary to drive mutual growth. To achieve this, we provide dedicated channel development representatives (CDRs) aligned with specific ERP systems, ensuring tailored guidance and technical expertise. We also offer partner enablement resources, including training programs, sales content and access to our demo environment and licensing tools.
Our commitment to expanded collaboration is reflected in our active participation in partner-led events, joint marketing campaigns and ERP user group meetings. With a global channel team that has doubled in size and a deeper investment in partner success, we are making it easier than ever for our partners to grow revenue and enhance customer outcomes.
