“The Hogan Club is more about an attitude rather than a venue,” said the brand’s general manager Riccardo Sciutto. “It’s about energy, refinement and very clear messages.”
To be sure, the edited collection, now designed by a team after Simon Holloway’s departure in November, was to the point: a man wearing a modern slim take on the “smoking” over T-shirts printed with artist Julie Verhoeven’s graphic designs and the latest, more precious evolution of Hogan’s bread-and-butter, sneakers. There were silver leather coats and red piping or details that jazzed up the mostly black-and-white color palette. The mood was very “Heroes” by David Bowie — and was conceived before the artist’s untimely death, said Sciutto.
Collection Gallery
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