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Alix Earle joined a bevy of A-list guests and celebrities at the Isabel Marant show during Paris Fashion Week on Sunday. Seated in the front row, the social media star joined the likes of Diane Kruger and Kate Bosworth for the label’s spring 2025 ready-to-wear collection showcase.
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For the occasion, Earle opted for the oversize trend that’s made a comeback with the revival of Y2K style influences and trends. The TikTok star wore the Dorry jacket, an oversize fiery red jacket from the Parisian designer with voluminous sleeves and cinched cuffs.
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The jacket-style garment included a high neckline with subtle gold buttons and a hidden zipper. She paired the jacket with the Paulina miniskirt in the same color. To keep the jacket the main focus, Earle added subdued touches like black heels and a black bag, complemented by delicate jewelry.
Earle rose to fame on TikTok in late 2022. “Going into my senior year of college, I didn’t expect any of this to happen — I was applying to jobs and then all of a sudden, my social media just took off,” the University of Miami graduate told WWD’s Jenny Fine last March.
“The second I started being honest and candid with my audience and community was when I started to develop an audience and community,” Earle said. The social media star has 7.1 million TikTok followers.
Earle’s prominence online led her to the front row of Paris Fashion Week on Sunday for Isabel Marant’s spring 2025 ready-to-wear collection. “’Tribal influences from all over the world’ found their way into the collection, and its high level of handcraft,” WWD’s Booth Moore reported.
“Also for the everyday: floaty peasant tops, cropped and flared denim, canvas flight suits, embroidered blanket miniskirts, leather bomber jackets with double collars, and minidresses in abstracted butterfly prints.”
The collection also featured contrasting elements, including “solid black slinky jersey dresses with sexy cutouts and metal ball embellishments made for a chic minimalist moment.”