Fila parent company Misto Holdings delivered growth in the first quarter despite the ongoing uncertainty around U.S. tariff policies.
According to the South Korean company, consolidated revenue in Q1 2025 increased 4.6 percent to 1.24 trillion won from the same time last year. Operating profit in the first quarter was 162.7 billion won.
The company noted the growth in Q1 was “backed by strong performance of its U.S. golf subsidiary despite difficult macroeconomic conditions.”
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By business segment, the Acushnet division, the company’s U.S. golf subsidiary, recorded revenue of 1.02 trillion won, up 8.7 percent compared to the same period last year. Misto noted that the division maintained a solid position based on strong sales of new Pro V1/Pro V1x and continued momentum in golf clubs.
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Acushnet also delivered improved performance in the first quarter despite rising raw material prices, weakening consumer sentiment, and policy uncertainties such as U.S. tariffs. Golf balls—used by 75 percent of professional tours worldwide and 68 percent of tour winners—along with clubs and gear, continued to show year-over-year growth, serving as a key driver of performance.
The Misto division, which includes the Fila brand, posted revenue of 215.7 billion won in Q1. The company said the sales figure was supported by strong domestic footwear sales and diversification of online direct-to-consumer channels, even amid economic downturn.
The company added that it’s making multifaceted efforts to enhance brand value over the long term, including strengthening product competitiveness and increasing marketing investment. This can be seen in Fila’s footwear franchise, particularly the Echappe series, received a positive response in the market.
Ho Yeon (Aaron) Lee, chief financial officer of Misto Holdings, said in a statement that despite global policy uncertainties such as U.S. tariffs and weak consumer sentiment at home and abroad, sustained growth within its diversified business portfolio supported the company’s overall business performance growth.
“Misto Group will continue to focus on performance improvement and brand value enhancement,” Lee said.
This news comes as Misto Holdings has undergone some changes in recent months. In April, shareholders agreed to rename the company from Fila Holdings Corp. to Misto Holdings as part of a larger refocus on the business.
The company said at the time that the change aimed to “further solidify its position as a global brand portfolio company” citing that its previous name was closely associated with the Fila brand, which led to a “limited perception” of its broader portfolio and global brand management role. (In addition to Fila, Misto Holdings also manages brands such as Titleist, FootJoy, Scotty Cameron and many others.)
In fiscal 2024, the company saw consolidated revenue reach 4.27 trillion won, a 6.5 percent year-on-year increase from 2023.
Originating from the sportswear brand Fila, founded in Italy in 1911, Misto Holdings acquired Fila’s global business in 2007 and became a publicly traded entity on the Korean stock market in 2010. In 2011, the company expanded further with the acquisition of Acushnet Holdings Corp., home to premium golf brands such as Titleist, FootJoy, Scotty Cameron, Kjus and Vokey.