Latest in Intimates
Soma Arrives In Manhattan With Weekend Bra Pop-up Shop
The space marks the lingerie retailer's first brick-and-mortar experience in New York.
Victoria’s Secret’s Pink Hires Plus-size TikTok Star as It Expands Sizes
Remi Bader will work as an ambassador and size consultant in a yearlong partnership with the brand.
Manny Chirico Invests in Tommy John, Joins Board
PVH's former chairman of the board and CEO will help the digital start-up scale in other channels and…
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ThirdLove Sets Up Shop in L.A. Area
The lingerie e-tailer's physical store opens the same weekend as Rihanna's Savage x Fenty makes its own IRL…
Victoria’s Secret Partners With Black Transgender Model for the First Time
Emira D'Spain will help the lingerie retailer kick off Black History Month.
Intimately, Adaptive Lingerie Brand for Women With Disabilities, Raises Nearly $1 Million
The innerwear brand is expanding its assortment while launching a mobile app.
The Rise of Lingerie Investors, Raising Hundreds of Millions of Dollars to Scale
From Rihanna to Kim Kardashian, emerging intimates brands are eager to take share.
Kim Kardashian’s Skims Raises $240 Million in Latest Funding Round
The added investments double the innerwear brand's valuation.
Rihanna’s Savage x Fenty Secures $125 Million to Continue Growth
The extra funds will be used to open more stores, add to the assortment and expand internationally.
Groupe Chantelle Reveals New Direction
The lingerie-maker is restructuring with a masterbrand strategy and will launch new label Chantelle X in…
Victoria’s Secret Sells Minority Stake in China Business for $45 Million
Chinese intimate apparel manufacturer Regina Miracle will operate the China business.
Desmond & Dempsey Launches Lavender Loungewear
The British brand's lineup matches Pantone's 2022 Color of the Year, Very Peri.
EXCLUSIVE: Danielle Bernstein’s We Wore What Brand Expands Into Lingerie
The designer talks growing amid the pandemic, becoming an investor and continued copyright accusations.
Parade Wants to Recycle Your Used Underwear
The direct-to-consumer innerwear brand is hoping the program will incentivize others in the space to do the…
Chloe Kim Joins Kim Kardashian West’s Team Skims
This limited-edition collection marks the second time the brand has outfitted Team USA.