THIS IS EMBARGOED UNTIL FRIDAY AT 12:01 A.M.
Sézane will throw open the doors to its newest store Friday at 155 Wythe Avenue, marking the French brand’s first location in Brooklyn.
The “Sézane Appartement” store brings the charm of Paris to one of the city’s most creative and community-driven neighborhoods. The approximately 1,800-square-foot shop features a curated selection of ready-to-wear, including seasonal staples, signature silhouettes and timeless details.
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“Since opening Nolita, we’ve been so moved by the connection we’ve built with our New York community,” said founder Morgane Sézalory. “Williamsburg offers a different rhythm – creative, thoughtful and full of possibility. We’re so excited to become part of it.”
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Sézane has had a store at 254 Elizabeth Street in Nolita since September, 2017.
The Sézane Wliamsburg pop-up will be open from September through June 2026, with the possibility of extending the lease.
Sézane offers collection for women, men and children, along with homeware. There is Octobre Editions for men, Petit Sézane for children, and Les Composantes for homeware. The shop will carry the new fall collection, including the Sézane x Baziszt collaboration, the leather goods collection, and the brand’s iconic knitwear wall.
Retail prices range from $10 up to $495 for outerwear.
In October, Sézane plans to open a store in Atlanta at Ponce City Market.