The LIV golf league is upping the fashion ante.
Jon Rahm and his team, Legion XIII, have signed a multi-year apparel partnership deal with Greyson Clothiers under which the brand will become the official apparel sponsor of the team.
Legion XIII is one of the strongest teams in the LIV league and won four events last season. In addition to Rahm, the team includes Tyrrell Hatton, Caleb Surratt, and Tom McKibbin, all of whom will wear head-to-toe Greyson apparel including custom polos, outerwear and pants.
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“Greyson’s dedication to craftsmanship, performance, and style perfectly embodies the spirit of Legion XIII, and I’m proud to welcome them as our official apparel partner for the 2025 season,” said Rahm. “Their ability to seamlessly blend innovation with tradition makes them an ideal fit, and I’m excited to see our team represent the Greyson brand on the course this season.”
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“Our partnership with Legion XIII is a natural alignment in values of camaraderie, authenticity, and a commitment to excellence,” said Charlie Schaefer, Greyson founder and chief executive officer. “At Greyson, we create premium lifestyle apparel that reflects the refined yet relentless spirit of the modern athlete. Bringing our creative approach to the team aspect of golf allows us to celebrate camaraderie and performance in a
way that is both sophisticated and true to our vision.
Rahm is one of the sport’s most established players with two career major titles and 22 professional wins. In his 2024 debut season at LIV, he finished the year at the top of the leaderboard, capturing the LIV Golf Individual Championship title. Hatton also delivered a strong performance last season, finishing fourth in the individual standings.
In December, Bryson DeChambeau, another star on the LIV tour, signed on to become a Reebok golf ambassador. He and his team, the Crushers GC, will wear the brand’s apparel and shoes on course this season.
LIV’s 2025 season kicks off this week at the Riyadh Golf Club in Saudi Arabia.