NEW YORK — Critics have yet to weigh in on Sidney Pollack’s new flick “The Interpreter,” but Milan-based Piazza Sempione is already giving the movie’s star, Nicole Kidman, two thumbs up.
The Academy Award-winning actress has been pictured in ads for the film wearing a belted black trenchcoat from the clothing and accessories company. That was not by chance.
Piazza Sempione provided the coat as well as suit-y looks for Kidman’s character, named Silvia Broome, a United Nations interpreter who overhears a death threat against a head of state. The U.N. allowed Pollack to shoot inside its General Assembly Hall, which had never been done.
“To have Nicole Kidman wear our clothes is fantastic for us,” said Stefania Amfitheatrof, U.S. press office manager for Piazza Sempione. “For us, it reinforces brand awareness in the U.S., which is 50 percent of our business.”
The 15-year-old company did not pay a fee to have its clothes featured in the film, but it receives a credit at the end, Amfitheatrof said. “The Interpreter” opens here at the Tribeca Film Festival on April 19.
Kidman isn’t the only actress Piazza Sempione has wooed onscreen. Angie Harmon wears the brand’s belted wool and alpaca trench in chocolate brown in “End Game,” a thriller that is in production.