LONDON-Burberry today opened its largest store in the Southeast Asia region, an 8,700-square-foot space in Singapore’s ION Orchard shopping center, located in the Orchard Road shopping district.
The store will carry Burberry’s full range of collections for men and women, including Burberry Prorsum, Burberry London and Burberry children’s wear, alongside accessories, fragrances and timepieces.
To mark the store’s launch, a collection of handbags, clutches and small leather goods in exotic leathers will be sold exclusively at the store.
The space – Burberry’s sixth in Singapore – will also boast high-tech features such as a video wall, a VIP room complete with iPod docks and Wi-Fi throughout the store.