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Latest in Denim

Innovation and Technology Take Center Stage at Denim Première Vision in Milan

The 35th edition of the denim trade show closed May 22 and attracted around 2,100 international visitors.

Universal Standard Launches Wholesale Partnership With Nordstrom

The retailer was one of the brand's earliest supporters.

Aussie Designer Rebecca Vallance Launches First Denim Collection

The offering includes 15 denim pieces ranging from jeans to dresses and aviator jackets.

Helena Christensen Brings Her Vision to Rolla’s Jeans in a Stylish, Personal Campaign

Christensen wears one of Rolla's bestselling styles, the Gigi Barrel jean, in the campaign.

Can Brazil Be a New Hub for Denim Production?

Denim-makers are looking for new solutions to diversify the supply chain and Brazil can potentially respond.

Spanx Launches Spanxsculpt ReDefine Denim Collection With Lycra FitSense Technology

The fabric aims to provide tummy control, thigh-shaping and butt-lifting.

Alice + Olivia to Open Denim Pop-up Shop Called the Jean Bar in Manhattan

The shop offers exclusive styles, customization and activations until April 30.

Citizens of Humanity Joins Forces With Pili to Launch Bio Indigo Denim

Citizens of Humanity Group launched the first garments produced with Pili's Eco-Indigo, a bacteria-based…

Sustainability and New Technologies Drive the Denim Market

Denim Première Vision in Milan unveiled collections for spring 2026 and executives talked about the business…

EXCLUSIVE: G-Star Releases Denim Collection Inspired by Rembrandt 

The collection coincides with a new exhibition at the Rembrandt House Museum that showcases the Dutch…

Wrangler Launches Inclusive Women’s Jeans Line Bespoke

Bespoke is developed by women for women, with a special focus on the perfect fit based on in-depth research.

EXCLUSIVE: Brooks Nader Collaborates With Hudson Jeans for Off-duty ’90s Supermodel-inspired Collection

The capsule will be out in March.

Still Here Gets Colorful With New Dressing System

The New York denim brand is introducing a line of standard-issue basics, starting off with "The Shirt."

Denim Première Vision: The Better Way to Be Sustainable

The two-day trade show attracted 2,037 visitors and 90 exhibitors from 19 countries.

Denimwear Brand Gas Turns 40, Preps Big Comeback at Pitti Uomo

Two years after being sold to a pool of white knight investors, the brand is returning to the menswear fair…