Latest in Activewear
Vilebrequin Taps Jean-Charles de Castelbajac for Capsule
Set to launch in April, the retro-flavored line includes trompe l'oeil bathing suits and fun leisurewear…
Jenna Dewan x Danskin Capsule to Hit Stores
Dewan was involved from conception to design, developing color palettes, fabrics and silhouettes with the…
Vanessa Hudgens to Design Capsule Collection With Avia
The capsule features edgy prints, bold colors, technical fabrics and fashion-forward silhouettes.
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Terez to Open First Pop-up Store in SoHo on Tuesday
Modeled after New York, the two-level store takes guests through a reimagined city setting, complete with a…
Roka to Establish E-commerce Site in Europe
The activewear brand has opened a distribution center in the U.K. to support the push.
Fila Reconnects With German Silva
The sponsorship includes a collection of apparel and footwear.
Cardi B Signs Reebok Deal
While the specifics of the partnership haven't been revealed, Cardi B will help push Reebok's Aztrek sneaker…
DeMartini to Step Down as New Balance CEO
He will be succeeded by company veteran Joe Preston.
Adidas’s New Capsule Is Focused on Sports Bras
The Statement Collection offers three models with different support as well as complementary apparel.
Vuori to Expand Into Women’s Wear
The first season will be sold at Nordstrom, REI and online.
Snapbac to Enter Activewear Arena
The new brand offers compression apparel with therapy pods for warm-up and cool-down.
EXCLUSIVE: MCM Taps Dirk Schönberger as Global Creative Officer
The designer joins the brand from Adidas, where he was creative director since 2010, bringing on board…
Spiritual Gangster on Hunt for Capital Infusion
The 10-year-old brand is going to outside investors for the first time to raise money in hopes of coming out…
Lacoste Names Louise Trotter as Creative Director
The former Joseph designer will present her first collection for the French sportswear brand at Paris Fashion…
Meet Shefit, the Sports Bra Brand Set to Compete With Under Armour, Nike
With the help of former LVMH exec Jeffry Aronsson, Sara and Bob Moylan are growing their company with an…