SHANGHAI — Tiffany Godoy, one of the best-known fashion editors based in Asia, has announced her next move after stepping down from head of editorial content at Vogue Japan last October.
She has joined the Chinese edition of W magazine as consulting editor at large, WWD has learned exclusively.
Working together with Mix Wei, editor in chief of the local edition of the title initially created as a spin-off of WWD by the late John Fairchild, Godoy will help shape the title’s next chapter, advise on key creative appointments and contribute to content production.
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“I’m creating a living exchange through collaborations, content and image-making that connects Chinese and international creativity. The focus is to keep it fresh, outward-facing and in dialogue globally,” she told WWD.
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Having been based in Tokyo since 1997, Godoy previously worked for style.com and CNN Style, as well as on several personal projects. She is also the author of multiple books and contributed to Hiroshi Fujiwara’s Fragment #3 and Nigo: From Japan with Love, the first major retrospective on the Japanese designer at London’s Design Museum.
Later this year, she will also launch Tiffany Godoy Presents, a platform that connects global strategy and image-making with Asian cultural influence, spanning advisory, media and original IP across fashion and entertainment.
W Magazine’s Chinese edition is published by MC Style Media, a Beijing-based media company owned by Chinese apparel giant Heilan Group and independent investors. MC Style Media is also the publisher of Marie Claire China.
The magazine is the official media partner of Art Basel Hong Kong 2026, and recently released its Art issue with Dior’s creative director Jonathan Anderson posing alongside top model Lina Zhang, wearing a look from his debut spring 2026 Haute Couture collection on the cover, lensed by Juergen Teller.