BEAUTY BUY: Marie Claire Group has acquired France Lab, a French agency specializing in cosmetic innovation.
Founded in 2007 by Thibaut Fougeras, previously an executive at L’Oréal and LVMH Moët Hennessy Louis Vuitton, France Lab offers services including marketing, R&D formulation, packaging design and manufacturing.
The French media group said the acquisition is in line with its diversification strategy to expand services to luxury beauty advertisers.
“[The acquisition] will build on our in-depth knowledge of the world of beauty and on the power of our media,” said Arnaud de Contades, chief executive officer of Marie Claire Group.
France Lab opened an office in New York in 2014.
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Thibaut Fougeras, chief executive officer and founder of France Lab, said the merger would allow it to “accelerate our international development, strengthen our expert positioning as the beauty ‘innovator,’ and give our customers access to the extensive expertise and visibility offered by the Marie Claire Group.”