Latest in Marketing and Promotion
Argentina
With debilitating economic crises a thing of the past, Argentinean women are free to indulge in their great…
Vying for Vietnam
With GDP growth of over 8 percent and a population of 85 million, this southeast Asian country is beauty's…
Lord & Taylor: Radio Days
Lord & Taylor hits the airwaves today with a campaign that seeks to woo new customers by putting those…
Scene: Hope Springs… Garden State Story… Marvelous Night for a Moondance…
Las Vegas, with its endless diversions, adds a few more special venues that offer respite from the business…
Natural Seal Revealed to Beauty Industry
Members of the natural products industry gathered Thursday morning to reveal a seal that can be placed on…
Tahari Fuses Art With Fashion In Collaboration With Scharf
Elie Tahari and his wife, Rory, have assembled an art collection that includes works by Robert Motherwell and…
Shoppers Calling for a Little In-Store Psychology
Retail therapy has rarely been taken so literally.
Donna and Daughter: Bringing Urban Zen, Food to Beach
Donna Karan and her daughter, Gabby Karan DeFelice, are going into business side-by-side in Sag Harbor, N.Y.
Shoppers Shy Away From Fifth Ave. During Pope’s Visit
While Pope Benedict XVI's visit that ended Sunday may have charmed New Yorkers, it posed a logistical…
Dresses, Eco-Friendly Items In Demand at StyleMax
Value was more pivotal than ever at StyleMax, Chicago's largest women's apparel market.
Critical Mass: Jane Be Pure Comes Out Swinging
The first question merchants often ask beauty companies is if they'll be able to support television…
Seven For All Mankind Aims for Iconic in Glass House Shoot
Seven For All Mankind is breaking new ground with its fall advertising campaign — and the attention-getter…
Hanii Y Ramps Up, Y & Kei Ceases Production
The design team Hanii Yoon and Gene Kei are taking their company in a new direction and are eliminating their…
Opposites Attract
When it comes to creating beauty trends, the runway and the red carpet are as influential as they are unlike…
On Your Mark
Beauty companies hope to score a perfect 10 when it comes to cross-promotional Olympics marketing.