NEW YORK — The Estée Lauder Cos. has recruited Donald Robertson as a creative force for its flagship brand.
Aerin Lauder, senior vice president and creative director of the Estée Lauder brand, is expected to announce today Robertson’s appointment as senior vice president, creative development for Estée Lauder.
Robertson, who will assume the newly created position on Monday, will oversee all visual aspects of the Estée Lauder brand and report to Aerin Lauder.
His experience spans beauty and publishing. Robertson was part of the team that launched MAC Cosmetics in the early Nineties, and is credited with working on all visual elements of the brand, including the design of the makeup artist brand’s first freestanding store in Greenwich Village here, which has since become a prototype for the MAC aesthetic.
Most recently, he held several posts at Condé Nast Publications, overseeing the launch of Cargo and the redesign of Glamour. Prior to Condé Nast, he oversaw the creative direction of two Hearst titles, Cosmopolitan and Marie Claire.
“Creative excellence has always been a hallmark of Estée Lauder,” Aerin Lauder said in a statement slated to be released today. “Donald’s extensive experience conceptualizing visual environments at retail and in the publishing world make him a wonderful addition to the team.”