Focus on the eyes and lips transcends categories, industry voters show. Whether it be a bestselling lip mask or an all-purpose salve known for its soothing properties, discover the eye and lip products voted on in WWD Beauty Inc’s 100 Greatest Skin Care Products of All Time.
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Tula Glow & Get It Cooling & Brightening Eye Balm, $28.
Image Credit: Courtesy Photo Tula has sold enough to reach the top of the Empire State Building and back 89 times.
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Burt’s Bees Beeswax Lip Balm, $3.59.
Image Credit: Courtesy Photo Burt’s Bees manufactures about 500,000 balms every day.
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Skyn Iceland Hydro Cool Firming Eye Gels, $33.
Image Credit: Courtesy Photo A set of these sells every 12 seconds.
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RoC Retinol Correxion Eye Cream, $24.99.
Image Credit: Courtesy Photo This purports to be the top-selling eye cream in the U.S.
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Patchology Flashpatch Rejuvenating Eye Gels, $35.
Image Credit: Courtesy Photo The patch format speeds up the absorption of the eye gels’ hero actives, caffeine and hydrolyzed collagen.
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Laneige Lip Sleeping Mask, $22.
Image Credit: Courtesy Photo The little pink jar sells one lip mask per minute in the U.S.
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Laboratoires Filorga Time Filler Eyes, $59.
Image Credit: Courtesy Photo A sleeper hit, this has been the brand’s third bestselling product since 2019.