![12 Best Face Masks According to the Beauty Industry [PHOTOS]](https://martav.shop/wp-content/uploads/2021/02/face-masks.jpg?w=1000&h=563&crop=1)
2020 may have brought attention to a new type of face masks, but the skin care varietal showed enduring appeal. Consumer preferences range from exfoliation, clearing treatments targeting acne, or those with anti-aging ingredients like retinol. Here, the 12 face masks voted on in WWD Beauty Inc’s 100 Greatest Skin Care Products.
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Alchimie Forever Kantic Brightening Mask, $60.
Image Credit: Courtesy Photo The brand’s top seller was first developed as a post-procedural treatment for pulsed-dye laser patients.
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Glamglow Supermud Clearing Treatment, $60.
Image Credit: Courtesy Photo A consistent bestseller at Sephora, this broke sales records within six weeks of its launch.
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Glow Recipe Watermelon Glow Sleeping Mask, $45.
Image Credit: Courtesy Photo More than 50 watermelons per day are required to produce the formula.
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GoopGlow Microdermabrasion Exfoliating Mask, $125.
Image Credit: Courtesy Photo Goop’s bestselling core product — in only just a year — relies on both physical and chemical exfoliation.
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Kate Somerville ExfoliKate Intensive Exfoliating Treatment, $85.
Image Credit: Courtesy Photo This sold out within six minutes of its launch on QVC and still posts double-digit growth a decade later.
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Laneige Lip Sleeping Mask, $22.
Image Credit: Courtesy Photo The little pink jar sells one lip mask per minute in the U.S.
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Patchology Flashpatch Rejuvenating Eye Gels, $35.
Image Credit: Courtesy Photo The patch format speeds up the absorption of the eye gels’ hero actives, caffeine and hydrolyzed collagen.
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Sisley-Paris Black Rose Cream Mask, $166.
Image Credit: Courtesy Photo France’s top-selling mask, with one sold every minute worldwide.
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Skyn Iceland Hydro Cool Firming Eye Gels, $33.
Image Credit: Courtesy Photo A set of these sells every 12 seconds.
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Tammy Fender Holistic Skin Care Epi-Peel, $80.
Image Credit: Courtesy Photo This blends ingredients from three continents: rich starch from Thailand, rosemary from Morocco and kaolin clay from France.
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The Ordinary AHA 28% + BHA 2% Peeling Solution, $7.20.
Image Credit: Courtesy Photo Production is doubling to almost 15 million units to keep up with demand.
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Tata Harper Resurfacing Mask, $65.
Image Credit: Courtesy Photo Almost 1,000 five-star reviews on Harper’s website alone have made this a brand bestseller.